I have a whole process that takes place now when I blog and by far the MOST effective, beneficial, OMG it drives traffic part of that that you should be doing?
Make your blog posts Pinterest friendly!
(My blogging checklist is a bonus if you purchase the October 15, 2014 Get Fully Booked – Joy of Marketing webinar! Listening in is free and the registration bonus is awesome too, so you should be sure to register!)
For every blog post I create I make sure that I have a graphic with the post title on it along with my URL. For this series, as you can see, I’ve also included the series name so that people know there are many posts about blogging on my site. These drive a TON of traffic to my blog!
As soon as I hit publish on every post, I immediately Pin that graphic over on Pinterest as well. It is my way of alerting my followers over there to come see my latest post, no different than sharing it on Facebook or Twitter. The bonus perk? A lot more people will see it on Pinterest than will ever see it on Facebook! (Unless I was willing to pay. Sorry, Facebook, not paying for every post.)
You can find tons of information online about what makes the best Pinterest friendly graphics. They should be vertical, long and lean, so that they show up more visibly. Reds & oranges are clicked on more often. Photos with faces aren’t viewed as much. In all of that, I have to tell you … find what works best FOR YOU. Because you just might break all of those rules. I see photos with faces go viral and appear everywhere, and I’ve had red graphics barely get a single pin.
The essential part is that they coordinate with your branding on your blog. Make a visible statement. Work on creating graphics that as soon as someone pulls up Pinterest, they will know that it is yours. Stand out.
If your blog posts are photograph intensive, use BlogStomp to create collages of your work quick & easily. That way, it is easier for people to pin a whole cohesive set of images and not just one photograph at a time. They make a great impression and really stand out on Pinterest too! I love BlogStomp for this because it is a quick, easy to use, stand-alone app. No extra software required! Get stomping!
No matter what you use? Make sure your blog posts are Pinterest friendly. It is the best way to draw visitors to your blog!
30 Days to Awesomize Your Blog is the process I’m going through myself to make my blog more awesome, and I’m sharing with you the tips & things I’m doing along the way! I’ll be sharing even more about Pinterest, along with editorial calendars and other goodness, so be sure to join the email list to be notified of all the latest happenings here!
Don’t forget to go and register the October 15, 2014 Get Fully Booked – Joy of Marketing webinar and get to listen to the registration bonus interview!