The Life Boss Show for Photographers https://christinetremoulet.com Being a professional photographer is living the dream – as long as you’re building a business that you love that fits the life you want to live. Join photographer, coach, and confidence catalyst Christine Tremoulet and her guest experts as they discuss business, branding, marketing, and selling tips to help make you optimize your business AND your life! Thu, 10 Jan 2019 05:22:20 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.5 https://christinetremoulet.com/wp-content/uploads/2015/08/cropped-Christine-Tremoulet-Square-32x32.jpg The Life Boss Show for Photographers https://christinetremoulet.com 32 32
As a professional photographer, and a business life coach, Christine has been where you are. Thanks to her background as a Digital Marketing Strategist, she has helped countless photographers with branding, marketing, and learning to sell in a way that is truly authentic to them. Her mission is to help you redefine success for your life and reach your goals in your business. As a creative entrepreneur, the line between being a business owner and having a life is so often blurred. You are your business. Recognizing this, and learning to share your story with the world to attract your ideal clients, is the key to your success.

Learn to use the power of your story throughout your branding, marketing, sales process. Discover tips on using blogging and social media to reach people. Instagram, Pinterest, Facebook? We have you covered. Plus tips on health and wellness and integrating them in your business life. You are Enough. You deserve this.

Visit ChristineTremoulet.com for show notes and details on becoming a VIP member of The Life Boss Society.]]>
Christine Tremoulet clean episodic Christine Tremoulet christine@christinetremoulet.com christine@christinetremoulet.com (Christine Tremoulet) 2018 - Christine Tremoulet The Life Boss Show with Christine Tremoulet The Life Boss Show for Photographers https://christinetremoulet.com/wp-content/uploads/powerpress/The-Life-Boss-Podcast-Hosted-by-Christine-Tremoulet.png https://christinetremoulet.com christinetremoulet@gmail.com Episode 27 – Kevin Lowery, Masculinity, and the Skin Like Dawn Project https://christinetremoulet.com/episode27 Thu, 21 Jun 2018 15:37:08 +0000 https://christinetremoulet.com/?p=28423 https://christinetremoulet.com/episode27#respond https://christinetremoulet.com/episode27/feed 0 <p>Kevin Lowery is an intimate portrait (boudoir), lifestyle, and wedding photographer based in the Metro Atlanta area. Kevin’s work is known for its human connection and vulnerability, and he strives to make photos with every client that push boundaries and dare to go deeper than skin-deep. Kevin lives in Marietta, GA with his husband and…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode27">Episode 27 – Kevin Lowery, Masculinity, and the Skin Like Dawn Project</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Kevin Lowery & a Conversation on Masculinity and the Skin Like Dawn Project

Kevin Lowery is an intimate portrait (boudoir), lifestyle, and wedding photographer based in the Metro Atlanta area. Kevin’s work is known for its human connection and vulnerability, and he strives to make photos with every client that push boundaries and dare to go deeper than skin-deep. Kevin lives in Marietta, GA with his husband and their 2-year-old son.

Kevin shares about his personal life, growing up gay, and his own struggles with the concept of masculinity. He started his inspiring Skin Like Dawn project to unpack how all men struggle with masculinity, and to see what men look like when they shed the baggage around it. How men put on the “manly” layer every day, the one that makes them be non-feeling and strong. The hoops that men jump through to make themselves seem manly. They shed the layers and dive deep during the sessions.

He wants to celebrate men in their most vulnerable state and make them truly feel proud of that person. Every man deserves to feel that way.

We go deeper into the conversation about men & vulnerability. We don’t give men spaces to be emotional and vulnerable, and this starts early in childhood. We don’t allow men to process their feelings, we don’t give them a space to process their feelings. We tell them to “man up.”

Kevin shares his perspective as the parent of a son, and how he even has to work to give his toddler son the space to cope with his feelings.

Until we allow men to have these feelings, and to feel valid in their vulnerability, women will continue in their struggles. Because they don’t know what to do with their emotions, it comes out in effecting feminism on the other side.

The issue of vulnerability and masculinity and feminism are more nuanced than two separate, divided issues.

Men, in their struggle to be manly, leave so many casualties behind them. Men end up hurting so many people along the way, and it is born from this internal struggle of living up to an ideal of what society tells them they have to be. It is a conversation we need to have collectively as a society because it hurts everybody.

Kevin & I also talk about raising sensitive boys. If you feel like you can’t change the whole world? This is something that you can do.

Kevin shares:
– Allowing your son to have the space to learn to own his emotions, that is ok to feel the way that they do. It helps to teach them empathy. To own their own emotions and vulnerability.
– If you’re a man, you have to allow yourself more grace than you do. Give yourself some slack and think about the ways that people around you influence the way you think that you should act.
– This comes to physical appearance as well. Love yourself more. Retrain yourself to actually look at yourself in the mirror, and say three kind things to yourself. Try to remember that other people do not see the things that you don’t like about yourself.
– If you want to help others love & appreciate themselves more, you need to learn to love your own body.
– Cut men some slack to have a space to have emotions, and allow their emotions to be valid. Allow them to feel safe, to have struggles, and to not require “maleness” to figure it out.
– HOLD THE SPACE for men to be vulnerable.

This is all a constant work in progress. We are socialized to be this way.

Sometimes men feel upset, and sometimes men don’t feel masculine, and sometimes men feel less than. You need to recognize when this happens and let them know that they are enough right now.

We need to recognize beauty in ALL BODIES. Women and men. The weight of this problem is big. It is everywhere. We need a bigger collective awareness. Validate all folks, no matter what their gender is, and give them the space without an agenda.

You can find Kevin’s work online at the spaces below. (There may be some nudity, and I’m not warning you because there is shame in that, but simply in case you want to make sure your boss or your children are not around.)
Skin Like Dawn on Instagram
Skin & Heart on Instagram
Kevin Lowery
Skin & Heart
– Teacher / Expert in the UnRaveled Academy
Tomayia Colvin Education Platform

#pride #pride🌈 #pride2018

A post shared by Skin Like Dawn Project (@skinlikedawnproject) on

The post Episode 27 – Kevin Lowery, Masculinity, and the Skin Like Dawn Project appeared first on Christine Tremoulet.

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Kevin Lowery & a Conversation on Masculinity and the Skin Like Dawn Project Kevin Lowery is an intimate portrait (boudoir), lifestyle, and wedding photographer based in the Metro Atlanta area. Kevin’s work is known for its human connection and vulnerability, and he strives to make photos with every client that push boundaries and dare to go deeper than skin-deep. Kevin lives in Marietta, GA with his husband and their 2-year-old son.
Kevin shares about his personal life, growing up gay, and his own struggles with the concept of masculinity. He started his inspiring Skin Like Dawn project to unpack how all men struggle with masculinity, and to see what men look like when they shed the baggage around it. How men put on the “manly” layer every day, the one that makes them be non-feeling and strong. The hoops that men jump through to make themselves seem manly. They shed the layers and dive deep during the sessions.
He wants to celebrate men in their most vulnerable state and make them truly feel proud of that person. Every man deserves to feel that way.
We go deeper into the conversation about men & vulnerability. We don’t give men spaces to be emotional and vulnerable, and this starts early in childhood. We don’t allow men to process their feelings, we don’t give them a space to process their feelings. We tell them to “man up.”
Kevin shares his perspective as the parent of a son, and how he even has to work to give his toddler son the space to cope with his feelings.
Until we allow men to have these feelings, and to feel valid in their vulnerability, women will continue in their struggles. Because they don’t know what to do with their emotions, it comes out in effecting feminism on the other side.
The issue of vulnerability and masculinity and feminism are more nuanced than two separate, divided issues.
Men, in their struggle to be manly, leave so many casualties behind them. Men end up hurting so many people along the way, and it is born from this internal struggle of living up to an ideal of what society tells them they have to be. It is a conversation we need to have collectively as a society because it hurts everybody.

Kevin & I also talk about raising sensitive boys. If you feel like you can’t change the whole world? This is something that you can do.
Kevin shares:

– Allowing your son to have the space to learn to own his emotions, that is ok to feel the way that they do. It helps to teach them empathy. To own their own emotions and vulnerability.

– If you’re a man, you have to allow yourself more grace than you do. Give yourself some slack and think about the ways that people around you influence the way you think that you should act.

– This comes to physical appearance as well. Love yourself more. Retrain yourself to actually look at yourself in the mirror, and say three kind things to yourself. Try to remember that other people do not see the things that you don’t like about yourself.

– If you want to help others love & appreciate themselves more, you need to learn to love your own body.

– Cut men some slack to have a space to have emotions, and allow their emotions to be valid. Allow them to feel safe, to have struggles, and to not require “maleness” to figure it out.

– HOLD THE SPACE for men to be vulnerable.
This is all a constant work in progress. We are socialized to be this way.
Sometimes men feel upset, and sometimes men don’t feel masculine, and sometimes men feel less than. You need to recognize when this happens and let them know that they are enough right now.
We need to recognize beauty in ALL BODIES. Women and men. The weight of this problem is big. It is everywhere. We need a bigger collective awareness. Validate all folks, no matter what their gender is,]]>
Christine Tremoulet 30:30
Episode 26 – From Millionaire to Rock Bottom and Back Again with Paul Pruitt https://christinetremoulet.com/episode26 Fri, 11 May 2018 19:31:12 +0000 https://christinetremoulet.com/?p=28388 https://christinetremoulet.com/episode26#respond https://christinetremoulet.com/episode26/feed 0 <p>Paul Pruitt has personally taught tens of thousands of sales people around the world over the past 24 years about marketing, sales, branding, and more. He was a national trainer and speaker and traveled throughout the United States training salespeople in workshops, seminars, and from the stage. During these years as a Real Estate agency…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode26">Episode 26 – From Millionaire to Rock Bottom and Back Again with Paul Pruitt</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> From Millionaire to Rock Bottom and Back Again with Paul Pruitt - The Life Boss episode 26

Paul Pruitt has personally taught tens of thousands of sales people around the world over the past 24 years about marketing, sales, branding, and more. He was a national trainer and speaker and traveled throughout the United States training salespeople in workshops, seminars, and from the stage.

During these years as a Real Estate agency owner, photography was Paul’s hobby. His escape from his busy life. He took classes and even kept a small studio as a place to go and unwind.

Meanwhile, he was an absentee owner, and he took his eye off of his business. The people he believed he could trust the most destroyed the business that he had built, and he woke up one day completely destitute.

It isn’t an easy story to hear. It is something that we all fear. Yet Paul could not be stopped. Living out of his car, he started to rebuild his life again. He knew what it took. He knew how to sell, market, and brand.

And he still had his camera gear.

With that, he rebuilt his life AND his business.

Paul shares his wisdom and lessons he has learned along the way in this episode. One of my favorite quotes was this:

“Every small business market is oversaturated. Stop blaming them. You succeed only by differentiating from the competitors.”

Paul and his wife Melissa now run a successful photography company, focusing on headshots and branding, as well as mentoring photographers on both improving their photography skills and getting more results in sales in their membership Photographer Entrepreneurs Association.

Key Points

You need a niche, but not too early. What if you try a niche and you discover you don’t like it? It is like visiting the buffet at a restaurant: the first time you go through, you explore and try a little bit of everything. When you go back? Hone in on what you really like. Don’t focus on it right out of the gate.

We discussed the importance of networking in person, and how important that can be. There is a human being attached to a social account. Most of us are dealing in local markets, and that person could interact in real life with us! Find the influencers and create a purposeful alignment.

He shared a number of tips about using press releases and looking for the business leaders winning awards and how to use that for the benefit of your business. We also discussed non-profits and working with benefactors and donors.

Make your exposure investment is purposeful and deliberate.

Is your marketing plan to just hope & pray? That is reactive, and you cannot control resources that people have. Go to where people have the capabilities at the level that you want.

You don’t have to be your avatar to understand them.

You do need to constantly be doing market assessments – if you’re slow, are you Old Coke on the shelf? Even if you don’t jump on the trend, it’s important to be aware.

When it comes to Marketing, Branding, and In Person Sales – look at adjacent industries. These things aren’t unique to photographers, and staying within the industry causes it to become an echo chamber of the same ideas over & over again, rather than refreshed by new ideas that apply across all sales!

Additional Links:

In Person Sales & Marketing for Professional Photographers Facebook Group
Brandographers Business Page
Photographer Entrepreneur Association Business Page
PROFITographers – Creating a Successful Photography Business on Amazon in both Paperback & Kindle format

From Millionaire to Rock Bottom & Back Again - Rebuilding Your Life AND Your Business with Paul Pruitt

The post Episode 26 – From Millionaire to Rock Bottom and Back Again with Paul Pruitt appeared first on Christine Tremoulet.

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From Millionaire to Rock Bottom & Back Again with Paul Pruitt Paul Pruitt has personally taught tens of thousands of sales people around the world over the past 24 years about marketing, sales, branding, and more. He was a national trainer and speaker and traveled throughout the United States training salespeople in workshops, seminars, and from the stage.
During these years as a Real Estate agency owner, photography was Paul’s hobby. His escape from his busy life. He took classes and even kept a small studio as a place to go and unwind.
Meanwhile, he was an absentee owner, and he took his eye off of his business. The people he believed he could trust the most destroyed the business that he had built, and he woke up one day completely destitute.
It isn’t an easy story to hear. It is something that we all fear. Yet Paul could not be stopped. Living out of his car, he started to rebuild his life again. He knew what it took. He knew how to sell, market, and brand.
And he still had his camera gear.
With that, he rebuilt his life AND his business.
Paul shares his wisdom and lessons he has learned along the way in this episode. One of my favorite quotes was this:
“Every small business market is oversaturated. Stop blaming them. You succeed only by differentiating from the competitors.”
Paul and his wife Melissa now run a successful photography company, focusing on headshots and branding, as well as mentoring photographers on both improving their photography skills and getting more results in sales in their membership Photographer Entrepreneurs Association.

Key Points
You need a niche, but not too early. What if you try a niche and you discover you don’t like it? It is like visiting the buffet at a restaurant: the first time you go through, you explore and try a little bit of everything. When you go back? Hone in on what you really like. Don’t focus on it right out of the gate.
We discussed the importance of networking in person, and how important that can be. There is a human being attached to a social account. Most of us are dealing in local markets, and that person could interact in real life with us! Find the influencers and create a purposeful alignment.
He shared a number of tips about using press releases and looking for the business leaders winning awards and how to use that for the benefit of your business. We also discussed non-profits and working with benefactors and donors.
Make your exposure investment is purposeful and deliberate.
Is your marketing plan to just hope & pray? That is reactive, and you cannot control resources that people have. Go to where people have the capabilities at the level that you want.
You don’t have to be your avatar to understand them.
You do need to constantly be doing market assessments – if you’re slow, are you Old Coke on the shelf? Even if you don’t jump on the trend, it’s important to be aware.
When it comes to Marketing, Branding, and In Person Sales – look at adjacent industries. These things aren’t unique to photographers, and staying within the industry causes it to become an echo chamber of the same ideas over & over again, rather than refreshed by new ideas that apply across all sales!
Additional Links:
In Person Sales & Marketing for Professional Photographers Facebook Group

Brandographers Business Page

Photographer Entrepreneur Association Business Page

PROFITographers – Creating a Successful Photography Business on Amazon in ...]]>
Christine Tremoulet 1:18:16
Episode 25 – Creative Work and Chronic Illness with Kait Masters https://christinetremoulet.com/episode25 Tue, 08 May 2018 17:49:20 +0000 https://christinetremoulet.com/?p=28373 https://christinetremoulet.com/episode25#comments https://christinetremoulet.com/episode25/feed 4 <p>Kait Masters of Larkspur + Laurel is a part-time artist, full-time community support professional, and a chronic illness/disability advocate. She was diagnosed with a rare neuromuscular disease as a child, and the act of creating became one of the most important parts of management and acceptance of her condition. Her passion for art, advocacy, and…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode25">Episode 25 – Creative Work and Chronic Illness with Kait Masters</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Creative Work & Chronic Illness with Kait Masters - The Life Boss Show Episode 25

Kait Masters of Larkspur + Laurel is a part-time artist, full-time community support professional, and a chronic illness/disability advocate. She was diagnosed with a rare neuromuscular disease as a child, and the act of creating became one of the most important parts of management and acceptance of her condition. Her passion for art, advocacy, and community eventually led Kait to her job in community support with Rising Tide and HoneyBook.

Kait & I discuss the impact of having a chronic illness on our work and share tips on how we have learned to incorporate it into our lives. This isn’t always easy – it can take adaptation to make it work, understanding employers if you have a job, and evaluation to define what success now looks like for you.

It is so important that employers have systems in place to help not only employees with chronic illness but their family members as well.

Even if you don’t have a chronic illness, I hope that listening to this episode will help you better understand people who do, and help you have empathy for friends & loved ones who might be facing this situation someday.

Details on how to join The Rising Tide Society are here: Honeybook.com/join-risingtide. You can also join the TuesdaysTogether – Creative & Chronic Illness group on Facebook.

The post Episode 25 – Creative Work and Chronic Illness with Kait Masters appeared first on Christine Tremoulet.

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Creative Work & Chronic Illness with Kait Masters Kait Masters of Larkspur + Laurel is a part-time artist, full-time community support professional, and a chronic illness/disability advocate. She was diagnosed with a rare neuromuscular disease as a child, and the act of creating became one of the most important parts of management and acceptance of her condition. Her passion for art, advocacy, and community eventually led Kait to her job in community support with Rising Tide and HoneyBook.
Kait & I discuss the impact of having a chronic illness on our work and share tips on how we have learned to incorporate it into our lives. This isn’t always easy – it can take adaptation to make it work, understanding employers if you have a job, and evaluation to define what success now looks like for you.

It is so important that employers have systems in place to help not only employees with chronic illness but their family members as well.
Even if you don’t have a chronic illness, I hope that listening to this episode will help you better understand people who do, and help you have empathy for friends & loved ones who might be facing this situation someday.
Details on how to join The Rising Tide Society are here: Honeybook.com/join-risingtide. You can also join the TuesdaysTogether – Creative & Chronic Illness group on Facebook.
]]>
Christine Tremoulet 37:34
Episode 24 – Being Financially Smart with Courtney Zerizef https://christinetremoulet.com/episode24 Fri, 04 May 2018 20:34:51 +0000 https://christinetremoulet.com/?p=28366 https://christinetremoulet.com/episode24#respond https://christinetremoulet.com/episode24/feed 0 <p>If you’re like me, and most other creatives, you just want to bury your head in the sand and not have to deal with the numbers when it comes to business. Don’t worry, Courtney Zerizef has you covered! Her incredible Homeroom helps you become financially wiser when it comes to pricing, profitability, and preparing for…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode24">Episode 24 – Being Financially Smart with Courtney Zerizef</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Learn to be Financially Smart for Your Business with Courtney Zerizef - Episode 24 of The Life Boss Podcast

If you’re like me, and most other creatives, you just want to bury your head in the sand and not have to deal with the numbers when it comes to business. Don’t worry, Courtney Zerizef has you covered! Her incredible Homeroom helps you become financially wiser when it comes to pricing, profitability, and preparing for your taxes.

“If your business isn’t making money, you just have an expensive hobby.” I’ve been through an audit personally, and the biggest thing that the IRS was concerned about was that my business was profitable. You can’t run your business in the negative for years according to the IRS.

Courtney points out that if you don’t understand your finances, you might actually be PAYING to do all of the work that you do! You may not be making money at all! What is the point of doing all that hard work if you’re not making any money?

Are you paying for the privilege of calling yourself a professional photographer?

Courtney shares with us three main money points that you need to consider.

Are You Defining Profit Correctly?

You have to make sure you’re defining PROFIT correctly, and understand what it means.

– Revenue – When someone pays you, this is the money that shows up in your bank account.
– Margin – Revenue less the cost of doing the work, the expenses that are involved. Outsourcing, gear rental, paying an assistant, all are deducted here. (There are two types of margins, which Courtney explains more in-depth in the show.)
– Profit – After EVERYTHING is paid out, all is said and done, your profit is what is left, and what you pay taxes on. You may not want to have six figures of profit at the end of the year!

The number that people toss around a lot in the industry is the Revenue number, NOT the profit number. When someone is talking about their numbers, it is essential to know which number they mean! I’ve brought in over 6-figures in Revenue every year in my photography business, but that is not all going straight into my checking account.

Should you just copy someone else’s prices?

If you lift up someone else’s prices, you have no idea about anything behind the numbers. You don’t know how much their costs are, how much they are paying themselves, or how they even like to live.

You must run your numbers for yourself so that you make sure you are profitable.

You can’t just guess at the numbers. If you copy someone else? You don’t know if they are guessing, if they can cover their costs, or anything else. They may be making different choices in their business than you would make in yours.

You have to do your math!

Courtney & I discuss outsourcing your work, and from a higher level – finding the joy in YOUR life matters! If you measure yourself by the stick of someone else who is bringing in $100,000 a year, but they are constantly working at a level that you don’t want to live? It’s not an accurate measure.

Make sure that the work you’re doing allows you to love your LIFE.

Tips to consider to help your business grow

– Know your expenses! Make a list of all of your expenses, and organize them by the costs for the full year, and your costs per job. That way you know your margins, and you can strategize for the full year.

– Courtney is a huge fan of renting lenses. Did you know that you can rent a lens for 67 times before you buy a lens! Who knew?! If you’re first starting out, you may want to rent while you find what works for you, because reselling a lens won’t get you the value back.

– Should you buy gear, or buy other things that your business needs?

– Know your market, and your specific target market! That informs a lot of other things, including your pricing. If your target market is not going to pay premium pricing, you need to consider that into your strategy. If your target market is a premium client, and you have a low price option on your price sheet? You’re confusing people. The confused mind doesn’t buy! Your pricing needs to align with your messaging and the voice of your brand.

– The target market is not just about the people, but the section of the market. You are competing for a tiny segment of the market of clients in your area every year. If you can identify where your brand fits in the broader market, and what makes you different than everyone else, you’ve sectioned it off. Doing this makes your marketing time & money go MUCH further.

– If you’re going after the broad market of “ALL,” it becomes hard to get ONE. If you define specifics? Your marketing dollars go so much further because you’re able to book a more significant portion of your smaller section. (Courtney left me speechless as she talked about this!)

Learn More About Courtney

You can go to CreativeHomeroom.com, where she offers intensive workshops to help you build your business, study hours that are shorter to touch on specific topics, and she also offers one-on-one coaching, customized to your needs. You can also find Courtney on Instagram at @creativehomeroom and Facebook at creativehomeroom.

You can build a beautiful house, but if it isn’t built on a solid foundation? It can all come crashing down. Make sure your business is built on solid ground!

Here is what’s current/upcoming at Homeroom:
– Just launched a new Product Pricing Tracker! More digital goods are coming soon to help creatives with their own financial strategy.
– Monthly Portland Study Hours
– Upcoming Denver Study Hours (June 6th & 7th)
– Possible Houston multi-day workshop!
– September workshop at the Oregon Coast: Streamline Your Benjamins
– Speaking at Real Life Conference in Canmore, Alberta, Canada (Nov 5th – 8th)

Learn to be Financially Smart for Your Business with Courtney Zerizef - Episode 24 of The Life Boss Podcast http://TheLifeBoss.com

The post Episode 24 – Being Financially Smart with Courtney Zerizef appeared first on Christine Tremoulet.

]]>
Be Financially Smart with Courtney Zerizef If you’re like me, and most other creatives, you just want to bury your head in the sand and not have to deal with the numbers when it comes to business. Don’t worry, Courtney Zerizef has you covered! Her incredible Homeroom helps you become financially wiser when it comes to pricing, profitability, and preparing for your taxes.
“If your business isn’t making money, you just have an expensive hobby.” I’ve been through an audit personally, and the biggest thing that the IRS was concerned about was that my business was profitable. You can’t run your business in the negative for years according to the IRS.

Courtney points out that if you don’t understand your finances, you might actually be PAYING to do all of the work that you do! You may not be making money at all! What is the point of doing all that hard work if you’re not making any money?
Are you paying for the privilege of calling yourself a professional photographer?
Courtney shares with us three main money points that you need to consider.
Are You Defining Profit Correctly?
You have to make sure you’re defining PROFIT correctly, and understand what it means.
– Revenue – When someone pays you, this is the money that shows up in your bank account.

– Margin – Revenue less the cost of doing the work, the expenses that are involved. Outsourcing, gear rental, paying an assistant, all are deducted here. (There are two types of margins, which Courtney explains more in-depth in the show.)

– Profit – After EVERYTHING is paid out, all is said and done, your profit is what is left, and what you pay taxes on. You may not want to have six figures of profit at the end of the year!
The number that people toss around a lot in the industry is the Revenue number, NOT the profit number. When someone is talking about their numbers, it is essential to know which number they mean! I’ve brought in over 6-figures in Revenue every year in my photography business, but that is not all going straight into my checking account.
Should you just copy someone else’s prices?
If you lift up someone else’s prices, you have no idea about anything behind the numbers. You don’t know how much their costs are, how much they are paying themselves, or how they even like to live.
You must run your numbers for yourself so that you make sure you are profitable.
You can’t just guess at the numbers. If you copy someone else? You don’t know if they are guessing, if they can cover their costs, or anything else. They may be making different choices in their business than you would make in yours.
You have to do your math!
Courtney & I discuss outsourcing your work, and from a higher level – finding the joy in YOUR life matters! If you measure yourself by the stick of someone else who is bringing in $100,000 a year, but they are constantly working at a level that you don’t want to live? It’s not an accurate measure.
Make sure that the work you’re doing allows you to love your LIFE.
Tips to consider to help your business grow
– Know your expenses! Make a list of all of your expenses, and organize them by the costs for the full year, and your costs per job. That way you know your margins, and you can strategize for the full year.
– Courtney is a huge fan of renting lenses. Did you know that you can rent a lens for 67 times before you buy a lens! Who knew?! If you’re first starting out, you may want to rent while you find what works for you, because reselling a lens won’t get you the value back.
– Should you buy gear, or buy other things that your business needs?
– Know your market, and your specific target market! That informs a lot of other things, including your pricing.]]>
Christine Tremoulet 38:11
Episode 23 – Time Management & Social Media with Abbey Kyhl https://christinetremoulet.com/episode23 Tue, 24 Apr 2018 19:39:09 +0000 https://christinetremoulet.com/?p=28347 https://christinetremoulet.com/episode23#respond https://christinetremoulet.com/episode23/feed 0 <p>My guest this episode is Abbey Khyl, founder and chief strategist for Seven Summers Creative and photographer and lead for AK Studio & Design. Abbey’s core mission with Seven Summers is to help people be BETTER – better business owners, better parents, better spouses. In a very intertwined way, this all comes down to managing…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode23">Episode 23 – Time Management & Social Media with Abbey Kyhl</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Time Management & Social Media with Abbey Kyhl

My guest this episode is Abbey Khyl, founder and chief strategist for Seven Summers Creative and photographer and lead for AK Studio & Design.

Abbey’s core mission with Seven Summers is to help people be BETTER – better business owners, better parents, better spouses. In a very intertwined way, this all comes down to managing time deliberately – and that means avoiding digital distractions.

Abbey shares tips throughout the episode on things she has done with her family and her business to spend time more wisely. For example – investing in creating systems and processes to manage your business workflow, which can in fact include automated reminder emails to yourself for the next tasks in the sequence. At home, Abbey talks about setting clear boundaries for all family members, such as no phones during family movie night or not checking Facebook when out with friends at lunch.

It’s important to realize that this is about making new habits, and that creating habits requires support. Your spouse, your business partner, your employees, your kids – whatever your network, hold yourselves accountable and challenge each other to keep to the goal.

Finally, realize that this does not happen overnight. This is a sustained effort. Instead, think about being just ten percent better at something today, and tomorrow or next week strive to be another ten percent better. Chipping away like this can help make the change manageable but also help it to stick.

Apps mentioned in the show:
RescueTime – https://www.rescuetime.com/
Moment – https://inthemoment.io/
Circle – https://meetcircle.com/

Key Points

“We cannot survive by avoiding technology…. If you want to have a business, if you want to have a job, if you want to just even be able to function in your day to day life, you have to be able to use technology wisely.”

“What was the most poignant thing you saw on social media yesterday? And usually they’re like ‘I don’t… I don’t… I don’t know, I can’t remember’.”

“It’s called social media and yet it’s one of the most unsocial things we can do.”

The post Episode 23 – Time Management & Social Media with Abbey Kyhl appeared first on Christine Tremoulet.

]]>
Investing Your Time Wisely with Abbey Kyhl My guest this episode is Abbey Khyl, founder and chief strategist for Seven Summers Creative and photographer and lead for AK Studio & Design.
Abbey’s core mission with Seven Summers is to help people be BETTER – better business owners, better parents, better spouses. In a very intertwined way, this all comes down to managing time deliberately – and that means avoiding digital distractions.
Abbey shares tips throughout the episode on things she has done with her family and her business to spend time more wisely. For example – investing in creating systems and processes to manage your business workflow, which can in fact include automated reminder emails to yourself for the next tasks in the sequence. At home, Abbey talks about setting clear boundaries for all family members, such as no phones during family movie night or not checking Facebook when out with friends at lunch.

It’s important to realize that this is about making new habits, and that creating habits requires support. Your spouse, your business partner, your employees, your kids – whatever your network, hold yourselves accountable and challenge each other to keep to the goal.
Finally, realize that this does not happen overnight. This is a sustained effort. Instead, think about being just ten percent better at something today, and tomorrow or next week strive to be another ten percent better. Chipping away like this can help make the change manageable but also help it to stick.
Apps mentioned in the show:

RescueTime – https://www.rescuetime.com/

Moment – https://inthemoment.io/

Circle – https://meetcircle.com/
Key Points
“We cannot survive by avoiding technology…. If you want to have a business, if you want to have a job, if you want to just even be able to function in your day to day life, you have to be able to use technology wisely.”
“What was the most poignant thing you saw on social media yesterday? And usually they’re like ‘I don’t… I don’t… I don’t know, I can’t remember’.”
“It’s called social media and yet it’s one of the most unsocial things we can do.”
]]>
Christine Tremoulet 39:45
Episode 22 – Bringing YOU into Your Business with Tim Riddick https://christinetremoulet.com/episode22 Fri, 20 Apr 2018 23:09:22 +0000 https://christinetremoulet.com/?p=28335 https://christinetremoulet.com/episode22#respond https://christinetremoulet.com/episode22/feed 0 <p>Tim Riddick is a wedding photographer and taco enthusiast (taconnoisseur?) from Washington, D.C. who believes in the power of positivity and personal connections in driving business. Tim’s sense of authenticity and complete self is a key part of how he presents his business online. Instead of separating personal and professional websites, he has combined these…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode22">Episode 22 – Bringing YOU into Your Business with Tim Riddick</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Tim Riddick, Wedding Photographer & Taco Connoisseur - Episode 22 of The Life Boss Show

Tim Riddick is a wedding photographer and taco enthusiast (taconnoisseur?) from Washington, D.C. who believes in the power of positivity and personal connections in driving business.

Tim’s sense of authenticity and complete self is a key part of how he presents his business online. Instead of separating personal and professional websites, he has combined these under one roof at timriddick.com. Past clients have found him and connected with him not just for his portfolio or successful days, but for the day-to-day struggles on being a father and personal ideas he writes about on his website.

(He says he was inspired by me to bring the personal posts there thanks to the fact that I keep pointing out that we all need to stop giving Facebook all of our good content! YES!!!)

Tim’s other key point is to embrace the suck. Instead of worrying about rejection and refusing to even try, just accept that not everyone will like you or that you will not be successful immediately and keep at it. Success takes time – you can’t eat the elephant all at once – and Tim’s success comes from his positive attitude and on building real connections with people (as opposed to follower count or likes).

As a passion project, Tim also runs The Fifty, a photographic look at the state of interracial couples on the fiftieth anniversary of Loving vs. Supreme Court, the landmark case which legalized interracial marriage.

Key quotes from this episode:

It’s better to be a good person than to be right.

Content beats the algorithm. There’s not one right way to drive traffic; create authentic content and people will connect with it.

I love embracing the suck because it teaches me things I wouldn’t have learned otherwise.

The post Episode 22 – Bringing YOU into Your Business with Tim Riddick appeared first on Christine Tremoulet.

]]>
Bringing YOU into Your Business with Tim Riddick Tim Riddick is a wedding photographer and taco enthusiast (taconnoisseur?) from Washington, D.C. who believes in the power of positivity and personal connections in driving business.
Tim’s sense of authenticity and complete self is a key part of how he presents his business online. Instead of separating personal and professional websites, he has combined these under one roof at timriddick.com. Past clients have found him and connected with him not just for his portfolio or successful days, but for the day-to-day struggles on being a father and personal ideas he writes about on his website.

(He says he was inspired by me to bring the personal posts there thanks to the fact that I keep pointing out that we all need to stop giving Facebook all of our good content! YES!!!)
Tim’s other key point is to embrace the suck. Instead of worrying about rejection and refusing to even try, just accept that not everyone will like you or that you will not be successful immediately and keep at it. Success takes time – you can’t eat the elephant all at once – and Tim’s success comes from his positive attitude and on building real connections with people (as opposed to follower count or likes).
As a passion project, Tim also runs The Fifty, a photographic look at the state of interracial couples on the fiftieth anniversary of Loving vs. Supreme Court, the landmark case which legalized interracial marriage.
Key quotes from this episode:
It’s better to be a good person than to be right.
Content beats the algorithm. There’s not one right way to drive traffic; create authentic content and people will connect with it.
I love embracing the suck because it teaches me things I wouldn’t have learned otherwise.

]]>
Christine Tremoulet 49:06
Episode 21 – Things You Must Do in Your Business Before Raising Your Rates with Jamie Larson https://christinetremoulet.com/episode21 Mon, 02 Apr 2018 13:00:19 +0000 https://christinetremoulet.com/?p=28145 https://christinetremoulet.com/episode21#respond https://christinetremoulet.com/episode21/feed 0 <p>Jamie Larson, founder of The Snap Society, joins me today to discuss the things you must do in your business before you raise your rates. Jamie lives in Denver, Colorado with her family, but started her photography business about 10 years ago while they were living in San Antonio, Texas. As her business grew and…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode21">Episode 21 – Things You Must Do in Your Business Before Raising Your Rates with Jamie Larson</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Jamie Larson, Founder of The Snap Society, discusses pricing for profit on The Life Boss Show

Jamie Larson, founder of The Snap Society, joins me today to discuss the things you must do in your business before you raise your rates.

Jamie lives in Denver, Colorado with her family, but started her photography business about 10 years ago while they were living in San Antonio, Texas. As her business grew and she saw more success, others started asking her for tips on how she did things, and she discovered that while she loves photography? She is really passionate about the business side of things!

From this, The Snap Society, a blog & community for photographers has grown.

Many of us don’t want to be salespeople, we don’t want to push people in to things, we are all about our art, but then there is the other side where we have to make a living!

You can do 5 session a week and be spread thin, or do one session a week, charge more, and have a life again. However, you can’t just charge more! You can’t charge Nordstrom prices and give a Walmart experience to your clients. This doesn’t have to be complicated though!

(Look out for giving the Nordstrom experience and charging Walmart prices – and not being profitable too!)

As you raise your rates, consider your website, the front door of your business. Does it set the right precedence for your business? Beautiful photographs? Intriguing copy? Can people truly connect with you? (Need help with this? Be sure to get on my newsletter for details on the Business Brilliantly course!)

You have to stand out on more than just great photos! How can you get more referrals? Are there opportunities to get out in your community, to set up partnerships with other businesses? Is teaching an option for you? How can you get in front of others as an established authority? Build up the Know, Like & Trust with your future clients.

Branding is another factor that impacts what you can charge. Branding is not just about your logo! It is about how others feel about you, what your clients connect with in your messaging, and knowing what you want to portray out to the world.

Jamie is offering The Profit Challenge, starting on April 9th, 2018! Be sure to sign up so that you can get the workbook, access to the videos, and more!

Key Takeaways

– No one is giving you a raise! You have to give yourself a raise when you are worth more.
– You’re being selfish if you’re not charging enough. You’re undercutting the industry and hurting others.
– It is essential to figure out your costs of doing business! We discuss a number of items you might want to make sure you are including in your CODB.
– Are you making minimum wage? Or even less?
– Don’t copy someone else’s prices. You have no way of knowing their costs or if they are successful.
– Knowing YOUR numbers and what you need to make also gives you conviction & confidence in what you are charging!
– The confused mind never buys.

Books & Websites Mentioned

– Book mention: Blue Ocean Strategy
The Profit Challenge – Starts April 9, 2018
The Snap Society site
The Snap Society Page on Facebook
The Snap Society Community on Facebook
The Profitography Course

Jamie Larson, Founder of The Snap Society, discusses pricing for profit on The Life Boss Show

The post Episode 21 – Things You Must Do in Your Business Before Raising Your Rates with Jamie Larson appeared first on Christine Tremoulet.

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Things You Must Do Before Raising Your Rates with Jamie Larson of The Snap Society Jamie Larson, founder of The Snap Society, joins me today to discuss the things you must do in your business before you raise your rates.
Jamie lives in Denver, Colorado with her family, but started her photography business about 10 years ago while they were living in San Antonio, Texas. As her business grew and she saw more success, others started asking her for tips on how she did things, and she discovered that while she loves photography? She is really passionate about the business side of things!
From this, The Snap Society, a blog & community for photographers has grown.
Many of us don’t want to be salespeople, we don’t want to push people in to things, we are all about our art, but then there is the other side where we have to make a living!
You can do 5 session a week and be spread thin, or do one session a week, charge more, and have a life again. However, you can’t just charge more! You can’t charge Nordstrom prices and give a Walmart experience to your clients. This doesn’t have to be complicated though!
(Look out for giving the Nordstrom experience and charging Walmart prices – and not being profitable too!)

As you raise your rates, consider your website, the front door of your business. Does it set the right precedence for your business? Beautiful photographs? Intriguing copy? Can people truly connect with you? (Need help with this? Be sure to get on my newsletter for details on the Business Brilliantly course!)
You have to stand out on more than just great photos! How can you get more referrals? Are there opportunities to get out in your community, to set up partnerships with other businesses? Is teaching an option for you? How can you get in front of others as an established authority? Build up the Know, Like & Trust with your future clients.
Branding is another factor that impacts what you can charge. Branding is not just about your logo! It is about how others feel about you, what your clients connect with in your messaging, and knowing what you want to portray out to the world.
Jamie is offering The Profit Challenge, starting on April 9th, 2018! Be sure to sign up so that you can get the workbook, access to the videos, and more!
Key Takeaways
– No one is giving you a raise! You have to give yourself a raise when you are worth more.

– You’re being selfish if you’re not charging enough. You’re undercutting the industry and hurting others.

– It is essential to figure out your costs of doing business! We discuss a number of items you might want to make sure you are including in your CODB.

– Are you making minimum wage? Or even less?

– Don’t copy someone else’s prices. You have no way of knowing their costs or if they are successful.

– Knowing YOUR numbers and what you need to make also gives you conviction & confidence in what you are charging!

– The confused mind never buys.
Books & Websites Mentioned
– Book mention: Blue Ocean Strategy

The Profit Challenge – Starts April 9, 2018

The Snap Society site

The Snap Society Page on Facebook

The Snap Society Community on Facebook

The Profitography Course

]]>
Christine Tremoulet 30:48
Episode 20 – The Importance of LGBTQ+ Inclusive Language with Cassandra Zetta https://christinetremoulet.com/episode20 Mon, 26 Mar 2018 20:51:58 +0000 https://christinetremoulet.com/?p=28129 https://christinetremoulet.com/episode20#respond https://christinetremoulet.com/episode20/feed 0 <p>Cassandra Zetta is a wedding photographer based in Cincinnati that believes it is every human being’s right to love and be loved, and that all love needs to be celebrated. In this episode, Cassandra shares insights, perspectives and tips on better engaging with and serving the LGBTQ+ community. The fundamental idea driving this is that…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode20">Episode 20 – The Importance of LGBTQ+ Inclusive Language with Cassandra Zetta</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Wedding Photographer Cassandra Zetta shares about the importance of LGBTQ+ Inclusive language throughout your photography business on Episode 20 of The Life Boss podcast.

Cassandra Zetta is a wedding photographer based in Cincinnati that believes it is every human being’s right to love and be loved, and that all love needs to be celebrated. In this episode, Cassandra shares insights, perspectives and tips on better engaging with and serving the LGBTQ+ community.

The fundamental idea driving this is that all love deserves to be celebrated, and that the couple will decide what their love looks like. Educate yourself on the community and the dynamics of gender roles.

As a photographer, sometimes conventional notions can make posing and photographing the couple tricky. Cassandra’s best tip is to give open-ended instructions and let the couple portray themselves authentically, as they see fit – this captures the heart and emotion.

Having and using inclusive language throughout your online presence, client materials and your in-person sessions is a fundamental shift. Cassandra points out a myriad of places where gender roles may be implied and where that can be exclusive, such as replacing “bride” and “groom” with “Partner 1/2” or “Lovebird 1/2” or using “Wedding Party” instead of “Bridal Party” – and watching for that in your contracts, contact forms, questionnaires, and more.

LINK TO WEBSITE:

Cassandra Zetta Photography

QUOTABLES

On giving equal weighting to both partners: “Change the tide. It’s not just the bride’s day.”

On gender bias in the wedding industry: “We focus so much on brides, the groom almost becomes a photo prop!”

On building a portfolio: “Couples want to see themselves in your work.”

If you are a professional photography business owner, it is essential that you use inclusive language throughout your website & marketing material. Learn more about how in this episode with Cassandra Zetta on https://ChristineTremoulet.com/episode20 #lgbt #lbgtq

The post Episode 20 – The Importance of LGBTQ+ Inclusive Language with Cassandra Zetta appeared first on Christine Tremoulet.

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The Importance of LGBTQ Inclusive Language In Your Photography Business with Cassandra Zetta Cassandra Zetta is a wedding photographer based in Cincinnati that believes it is every human being’s right to love and be loved, and that all love needs to be celebrated. In this episode, Cassandra shares insights, perspectives and tips on better engaging with and serving the LGBTQ+ community.
The fundamental idea driving this is that all love deserves to be celebrated, and that the couple will decide what their love looks like. Educate yourself on the community and the dynamics of gender roles.
As a photographer, sometimes conventional notions can make posing and photographing the couple tricky. Cassandra’s best tip is to give open-ended instructions and let the couple portray themselves authentically, as they see fit – this captures the heart and emotion.
Having and using inclusive language throughout your online presence, client materials and your in-person sessions is a fundamental shift. Cassandra points out a myriad of places where gender roles may be implied and where that can be exclusive, such as replacing “bride” and “groom” with “Partner 1/2” or “Lovebird 1/2” or using “Wedding Party” instead of “Bridal Party” – and watching for that in your contracts, contact forms, questionnaires, and more.

LINK TO WEBSITE:
Cassandra Zetta Photography
QUOTABLES
On giving equal weighting to both partners: “Change the tide. It’s not just the bride’s day.”
On gender bias in the wedding industry: “We focus so much on brides, the groom almost becomes a photo prop!”
On building a portfolio: “Couples want to see themselves in your work.”

]]>
Christine Tremoulet 33:08
Episode 19 – Taking a Stand in Your Brand with Lucy Baber https://christinetremoulet.com/episode19 Thu, 22 Mar 2018 17:21:06 +0000 https://christinetremoulet.com/?p=27941 https://christinetremoulet.com/episode19#respond https://christinetremoulet.com/episode19/feed 0 <p>Lucy Baber is a family photographer and self-described “art activist” in Philadelphia. In this episode, I talk with Lucy about what that social activism means to her, the risks and bravery of taking a stand in your brand and your work, and the joy and fulfillment that comes with bringing your full self to connect…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode19">Episode 19 – Taking a Stand in Your Brand with Lucy Baber</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Lucy Baber talks about taking a stand with her brand and the 100 Black Dads project on Episode 19 of The Life Boss Show

Lucy Baber is a family photographer and self-described “art activist” in Philadelphia. In this episode, I talk with Lucy about what that social activism means to her, the risks and bravery of taking a stand in your brand and your work, and the joy and fulfillment that comes with bringing your full self to connect with your clients.

Lucy’s “100 Black Dads” project aims to showcase and highlight positive fatherhood role models among the black families in and around her community. To combat the image and stereotype of absentee fathers, Lucy used her voice and her camera to document the reality she saw in her own community – active, involved fathers – and give that a voice and a platform in the world.

In this case, Lucy’s activism is her passion. Taking a stand and making that part of your brand and message is a polarizing move, one that can alienate some while attracting others to you and your business. While there was a quiet period for Lucy before business picked back up, that perseverance has been worth it in the immensely rewarding experience of having clients want to work with YOU because of who you are completely, not just through the lens of your work and products.

Photo credit: Annmarie Kopey of Blossom-n-Bloom Photography

Key points

  • People don’t know how to choose in a “murky” market; your passion gives them a reason to choose you.
  • On finding your strengths and infusing those into your business: “It pays off in more ways than paying the bills.”
  • Find ways to express your voice and what you stand for; find ways to use them beyond making money. “You’ve got to feed your belly and your soul”

Links:

Lucy Baber Photography
100 Black Dads
Follow Lucy Baber Photography on Facebook
@lucybaber on Instagram
100 Black Dads Project on Facebook
100 Black Dads Project on Instagram

Lucy Baber talks about taking a stand with her brand and the 100 Black Dads project on Episode 19 of The Life Boss Show

The post Episode 19 – Taking a Stand in Your Brand with Lucy Baber appeared first on Christine Tremoulet.

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Taking a stand in your brand with Lucy Baber Lucy Baber is a family photographer and self-described “art activist” in Philadelphia. In this episode, I talk with Lucy about what that social activism means to her, the risks and bravery of taking a stand in your brand and your work, and the joy and fulfillment that comes with bringing your full self to connect with your clients.
Lucy’s “100 Black Dads” project aims to showcase and highlight positive fatherhood role models among the black families in and around her community. To combat the image and stereotype of absentee fathers, Lucy used her voice and her camera to document the reality she saw in her own community – active, involved fathers – and give that a voice and a platform in the world.
In this case, Lucy’s activism is her passion. Taking a stand and making that part of your brand and message is a polarizing move, one that can alienate some while attracting others to you and your business. While there was a quiet period for Lucy before business picked back up, that perseverance has been worth it in the immensely rewarding experience of having clients want to work with YOU because of who you are completely, not just through the lens of your work and products.
Photo credit: Annmarie Kopey of Blossom-n-Bloom Photography

Key points

* People don’t know how to choose in a “murky” market; your passion gives them a reason to choose you.
* On finding your strengths and infusing those into your business: “It pays off in more ways than paying the bills.”
* Find ways to express your voice and what you stand for; find ways to use them beyond making money. “You’ve got to feed your belly and your soul”

Links:
Lucy Baber Photography

100 Black Dads

Follow Lucy Baber Photography on Facebook

@lucybaber on Instagram

100 Black Dads Project on Facebook

100 Black Dads Project on Instagram

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Christine Tremoulet 42:34
Episode 18 – Virtual In Person Sales to Increase Your Profits with Chris Scott https://christinetremoulet.com/episode18 Mon, 19 Mar 2018 11:14:33 +0000 https://christinetremoulet.com/?p=27928 https://christinetremoulet.com/episode18#respond https://christinetremoulet.com/episode18/feed 0 <p>After a session, we often put our pictures in online galleries for our clients to choose from – but just as often, they’re left trying to decide what to do with that and focusing on the wrong things. Switching to in-person sales is a powerful way to guide your clients through that, improving their experience…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode18">Episode 18 – Virtual In Person Sales to Increase Your Profits with Chris Scott</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Virtual In Person Sales with Chris Scott

After a session, we often put our pictures in online galleries for our clients to choose from – but just as often, they’re left trying to decide what to do with that and focusing on the wrong things. Switching to in-person sales is a powerful way to guide your clients through that, improving their experience with you and boosting your results.

The key to this is to look at the whole process – planning meeting with the client, the session itself, and the sales meeting later – and do things to set expectations even before the planning meeting. Starting with that creates context for the sales, makes the whole experience cohesive, and builds excitement all the way through.

This can be done virtually, too! Sometimes your client just isn’t physically close enough to be in person. There are a few tweaks to the process but the end result can be the same.

Most importantly, just get started now! Don’t wait or become paralyzed by perfection. Start doing this with your next session and then work to refine it.

KEY POINTS

  • Switching to in-person sales over just putting pictures online is a huge boost.
  • In person sales are ultimately a better service for your client, not just for you.
  • Set expectations well in advance of ever meeting the client – for example, have galleries of wall art or your product all throughout your website, social media posts, blog, etc.
  • In-person sales can be done virtually as well, with a few adjustments, and with success.
  • Start now. Don’t launch this later in the year – do it now, make it work, then make it better!

LINKS

Be sure to check out the Virtual In Person Sales Course, and you try out Swift Galleries if you haven’t already!

ABOUT CHRIS SCOTT

Chris is one of the co-founders of the In-Person Sales tool, Swift Galleries, and is a leading expert in traditional and virtual In-Person photography sales.

Episode 18 - In Person Sales with Chris Scott

The post Episode 18 – Virtual In Person Sales to Increase Your Profits with Chris Scott appeared first on Christine Tremoulet.

]]>
Virtual In Person Sales to Increase Your Profit with Chris Scott After a session, we often put our pictures in online galleries for our clients to choose from – but just as often, they’re left trying to decide what to do with that and focusing on the wrong things. Switching to in-person sales is a powerful way to guide your clients through that, improving their experience with you and boosting your results.
The key to this is to look at the whole process – planning meeting with the client, the session itself, and the sales meeting later – and do things to set expectations even before the planning meeting. Starting with that creates context for the sales, makes the whole experience cohesive, and builds excitement all the way through.
This can be done virtually, too! Sometimes your client just isn’t physically close enough to be in person. There are a few tweaks to the process but the end result can be the same.
Most importantly, just get started now! Don’t wait or become paralyzed by perfection. Start doing this with your next session and then work to refine it.

KEY POINTS

* Switching to in-person sales over just putting pictures online is a huge boost.
* In person sales are ultimately a better service for your client, not just for you.
* Set expectations well in advance of ever meeting the client – for example, have galleries of wall art or your product all throughout your website, social media posts, blog, etc.
* In-person sales can be done virtually as well, with a few adjustments, and with success.
* Start now. Don’t launch this later in the year – do it now, make it work, then make it better!

LINKS
Be sure to check out the Virtual In Person Sales Course, and you try out Swift Galleries if you haven’t already!
ABOUT CHRIS SCOTT
Chris is one of the co-founders of the In-Person Sales tool, Swift Galleries, and is a leading expert in traditional and virtual In-Person photography sales.

]]>
Christine Tremoulet 38:42
Episode 17 – Queen Photographers with Latoya Dixon Smith https://christinetremoulet.com/episode17 Mon, 12 Mar 2018 12:00:34 +0000 https://christinetremoulet.com/?p=27896 <p>Latoya Dixon Smith is a wedding and lifestyle commercial photographer based in Greenville, SC. She has been widely featured in publications including The Huffington Post, Black Southern Belle, and Borrowed & Blue. Along with photographing crazy-in-love couples who are mindful in their journeys together, Latoya finds her passion in educating and leading The Queen Photographers…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode17">Episode 17 – Queen Photographers with Latoya Dixon Smith</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Founder of Queen Photographers, Latoya Dixon Smith shares about creating the community and what you can do to help. Latoya Dixon Smith is a wedding and lifestyle commercial photographer based in Greenville, SC. She has been widely featured in publications including The Huffington Post, Black Southern Belle, and Borrowed & Blue.
Along with photographing crazy-in-love couples who are mindful in their journeys together, Latoya finds her passion in educating and leading The Queen Photographers — a national community of black women photographers aiming to equip each other in business and foster a supportive Sisterhood.

Latoya started taking photographs when her son was born, teaching herself initially the way around the camera. After sharing her photos, she started getting requests from others to take photos for them.
After she started her business, while learning more about photography and growing her business, she wished that she had someone to talk with about the experience that she was going through. Someone to share tips & tricks with. When she found Sierra Collins through Instagram, she reached out to her, and they had what was essentially the very first Queen Photographers meetup.
They realized how great it would be if they could do what they were doing with other people.
They hosted the first workshop after reaching out to Ruby Melton of Brown Girl with a Camera, who did a portfolio building tour in their area. 10 photographers joined them for the first event – and made them realize that there were other black female photographers in their area.
The experience was so fantastic, they decided to start their very first group with The Queen Photographers of South Carolina. They offered workshops and other community events. Others started reaching out to them and ask for something in their city too.
Initially they wanted to have more interaction, more connection – but as the requests came in, they continued to grow. They now have chapters in 15 different areas!
This community serves to fill the members up, with a goal of helping members take it from a hobby to something that truly sustains them.
We discuss the benefits of having a local community, people that you can come together and collaborate with. If you celebrate who you are, no one else can be you! No one else is truly your competition.
Latoya also shared with me suggestions that she had for how all of us can celebrate Women of Color in the photography industry – a segment that so often is ignored when you look at conferences and various events that take place throughout the photo industry. It is so important to make this change!

* Give people a platform to voice the challenges that Creatives of Color face. It may be easy to overlook if you are impacted by it personally.
* Celebrate diversity. You have to expose yourself to more people, more things. Better yourself. If you are an ally? Get out and talk to POC. Speak up when you see underrepresentation. Connect people with others, celebrate the talented women you know!
* Catalyst Wedding Co. features a Queen Photographer each week, and I highly recommend you check them out!
* In the creative industry, many workshops and conferences are not diverse in their speakers. If you are running a workshop? Look in to this. People want to go where they feel that they are celebrated, and where they see others who look like them.
* If you claim to be inclusive, make sure that people actually can see it. If you talk the talk, walk the walk.
* Still want to be supportive if you don’t have a platform, go patronize the workshops & platforms of other People of Color. Share about them. Start the conversation.
* If you don’t know a creative of color? Seek someone out. Meet them. Get to know them. Talk to them. Let them talk – listen.]]>
Christine Tremoulet 42:17
Episode 16 – Photographer’s Websites from a Client’s Perspective with Tara Hacker https://christinetremoulet.com/episode16 Fri, 02 Mar 2018 22:32:43 +0000 https://christinetremoulet.com/?p=27883 <p>I recently shared the Facebook Live below on my business page, and a few hours later my friend Tara called me. She said how much she loved the video, and then asked if she could be on my podcast episode to talk about the experience of visiting photographer’s websites as a client. Tara is not…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode16">Episode 16 – Photographer’s Websites from a Client’s Perspective with Tara Hacker</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Choosing a Photographer from a Client's Perspective with Tara Hacker Tara is not a photographer. Matter of fact, she works in commercial construction. What she has to say is FULL of rich insights.
I jumped at the chance. I mean, how could I resist that? Who doesn’t want to hear what clients think of our websites? I ran and grabbed my headphones, set up the TapeACall app to record, and this is the conversation we had.
The Video That Started the Conversation

I share on this initial video how everyone owns a camera. A nice camera. Everyone, thanks to our mobile devices, has the ability to take really good photographs. Matter of fact, when asked in a Facebook community of professional photographers what camera people take on their vacation, roughly 80% said that they take their mobile devices with them. These are people that own full sets of professional level gear, and they take their phones!
Everyone is a photographer, we all have a camera in our hands at all times thanks to the digital age.
It is easier than ever to start a photography business, and many of us are in super saturated markets. In my own neighborhood, I probably have 7-8 professional photographers within walking distance from my house.
So what do you do to stand out? How do you help people understand why they should hire you?
You Need a Blog
Isn’t blogging dead? NO. NOT AT ALL. You need to use it to share about who YOU are. We are asking people to hire us for what is truly a vulnerable situation, and yet we are refusing to be vulnerable ourselves.
Why Would Someone Book YOU?
Tara shares with us the things that stood out to her that made her consider hiring me twice over the years. Much of it comes down to the fact that through my blog, I shared a lot of insight to who I am as a person, not just as a photographer.

I’ve shared my understanding that people don’t like to be photographed. After all, that is one of my favorite things about being behind the camera! I understand that when people look at the photographs afterwards, they are judging themselves. It is hard to be ok with having your photographs posted online as a client.
Many people take beautiful photographs. Tara pointed out that I share the insights in to how the photographs made ME feel as the photographer, how I learned about myself and grew as a person by taking photographs. I have shared my struggles with self-acceptance and knowing that I am enough.
Sharing these things made me more than someone that took a pretty picture. They were an opportunity to build trust through my blog before I even meet my clients.
Reading my site helped Tara know that I would take care of her, I would respect her. That I would take her photo and see the beauty within her. I would share that with the world.
What are you sharing on your website?
Every photographer has something in them that is driving them to make photographs. Sharing it can completely change how people view your photographs. You can’t fake it, though. People will know.
It is a line to dance when you’re sharing and being vulnerable along with being professional.
We don’t talk about our client’s vulnerability as photographers. People come to us and they are scared. They are nervous. They are vulnerable. This is where your web presence can hold so much power because you can share things.
You can share just one photograph that you take from a wedding or a session and talk about why it matters TO YOU.
Your potential clients get to know you and understand y...]]>
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Episode 15 – Jennifer Priest https://christinetremoulet.com/episode15 Thu, 22 Feb 2018 21:32:23 +0000 https://christinetremoulet.com/?p=27866 <p>Jennifer & I discuss Instagram, Pinterest, and the strategy of using Social Media for your photography business. We dispel some of the myths around the people telling us that they know what Instagram is doing with their algorithm. (Hint: They don’t really know!) Understanding the strategy of social media will help you more than anything…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode15">Episode 15 – Jennifer Priest</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Episode 15 - Instagram, Pinterest, and your Photography Business with Jennifer Priest Jennifer & I discuss Instagram, Pinterest, and the strategy of using Social Media for your photography business. We dispel some of the myths around the people telling us that they know what Instagram is doing with their algorithm. (Hint: They don’t really know!)
Understanding the strategy of social media will help you more than anything else, so that as algorithms change, you can adjust. She shares tips on how to validate what is happening with your accounts.
Make sure that you’re being SOCIAL on social media!
It is hard to know what the cause & effect is of social media. Make sure you’re using it in a smart way so that you’re not wasting your time with all your hard work!
Be sure to listen to learn all about her Pinterest tips – and the one BIG tip that has changed everything for me about how I use Pinterest!
SHOW NOTES
Jennifer Priest: Smart Creative Social

Her Pinterest Course: Smart Pin Pro – CLOSING SOON!

Shout out to Gary Vee: Gary Vaynerchuk

Burger King & Net Neutrality: “Burger King made a surprisingly good ad about net neutrality”

About Jennifer Priest
A craft industry professional for over 15 years, Jennifer Priest has been featured in major publications and online by the likes of Apartment Therapy and MSNBC. Jennifer’s digital marketing consulting firm, Smart Creative Social, has a prestigious client list across multiple creative industries, connecting influencers with brands, developing digital marketing strategy, and guiding clients in creating a solid social media strategy for their brand.
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Episode 14 – The Reboot! I’m Back! https://christinetremoulet.com/episode14 Thu, 22 Feb 2018 07:29:32 +0000 https://christinetremoulet.com/?p=27855 <p>Welcome back to The Life Boss Show! In this episode, the start of “season 2” (but we’re just continuing on with the numbering to make it easier), I take a moment to share what has happened during the break between the last episode and the present. I tried something new – I recorded it as…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode14">Episode 14 – The Reboot! I’m Back!</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Episode 14 The Reboot! I'm Back!
I had to learn to live with my new normal. I had deal with depression & forgive myself.

I've told Oprah goodbye and, the biggest change, from here on out the show will be focused on the business of being a professional photographer.]]>
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The Life Boss Podcast Episode 13 – Parijat Deshpande https://christinetremoulet.com/episode-13 Tue, 26 Jul 2016 19:31:41 +0000 https://christinetremoulet.com/?p=7617 <p>Parijat Deshpande is the leading perinatal wellness expert who works with women who have high-risk pregnancies to have healthier pregnancies no matter what pregnancy complications they face. Combining her training in clinical psychology with her expertise in women’s wellness and her personal experience with a very high-risk pregnancy, Parijat empowers women to recognize how much…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-13">The Life Boss Podcast Episode 13 – Parijat Deshpande</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Parijat Deshpande is the leading perinatal wellness expert who works with women who have high-risk pregnancies to have healthier pregnancies no matter what pregnancy complications they face. Combining her training in clinical psychology with her expert... You may be thinking to yourself that you are not having a high-risk pregnancy right now, yet Parijat shares many helpful tips for all of us on how stress is impacting us – especially when we are dealing with physical issues.
Dealing with health issues can often leave you feeling helpless. Her tips can help all of us. Have you ever tried to run your business while being sick? It is a challenge!
The word SHOULD doesn’t help. It adds stress to an already difficult situation!
Important Links
Parijat’s website: parijatdeshpande.com

Perinatal Wellness Toolbox: parijatdeshpande.com/toolbox

Labor of Love VIP Sessions: parijatdeshpande.com/labor-of-love
Twitter: @ParijatDesh | Facebook | Instagram: @ParijatDesh | YouTube | LinkedIn
XOXO –

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The Life Boss Podcast Episode 12 – Kendrick Shope https://christinetremoulet.com/episode-12-kendrick-shope Mon, 11 Jul 2016 19:21:17 +0000 https://christinetremoulet.com/?p=7582 <p>Kendrick Shope is the creator of Authentic Selling and Sales School, empowering women to make millions without sacrificing integrity. I first met Kendrick when I was lucky enough to win a seat to her Sales School course a few years ago. I’ll be honest here – I like to sell things. Sales has never been…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-12-kendrick-shope">The Life Boss Podcast Episode 12 – Kendrick Shope</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Kendrick Shope is the creator of Authentic Selling and Sales School, empowering women to make millions without sacrificing integrity. I first met Kendrick when I was lucky enough to win a seat to her Sales School course a few years ago. I first met Kendrick when I was lucky enough to win a seat to her Sales School course a few years ago. I’ll be honest here – I like to sell things. Sales has never been a struggle for me … or so I thought. Then I hit a point where sales were suddenly a struggle, where I found it hard to put in to words what I offered – and I went back to Kendrick, because I knew she could help me.
Over the past 6 months, I’ve been working with her as a sales coach (as I mention in the podcast) and it has been fantastic! So of course, she was one of the first people I had to invite to be on the podcast, because I couldn’t wait to share her with all of you!
Kendrick shares with us her journey in sales — she was a top performing sales rep in the pharmaceutical industry, when she realized that she wasn’t living true to the message that she was telling her daughter every night, “You can be anything you want to be in this world… all you have to do is believe in your dreams and they will come true.”
It was then that she knew that one day, her daughter was going to ask her what happened to HER dreams, because she wasn’t living them herself.
From that moment on, she was on a mission to figure out what her dream was and who she wanted to be.

She tried other things at first; life coach training changed her life, yet she realized it was not the right fit for her. She discovered that she wasn’t meant to teach life coaching — she was meant to teach people how to sell.
Sometimes what we do so naturally for us – what is no big deal for us – is what we’re meant to share with the world.
What questions do people always ask you about? What are you naturally good at?
Kendrick shared with us her favorite selling tips:

* Ask yourself how you would want to be treated.
* Women sell differently than men because of how our brains work
* Most of us know how we don’t want to be sold
* All things being equal, friends buy from friends. All things being unequal, friends buy from friends.
* Follow up! 50% of all sales are closed in the follow up. Don’t know how? Learn it.
* The relational sale is very much alive – you don’t have to be aggressive
* Selling is HELPING – the Authentic Selling mindset
* The actual definition of selling is the exchange of money for a product or service
* If you don’t tell anyone how your product or service help people, no one else will

Click Here to download your copy of this list.

Kendrick shares with us the ups & downs of being in sales, being a business owner, and making her way to to making $10 million dollars.
We also talked about self-care – and how sometimes taking the time to REST is what your business needs to move forward.
Want to learn even more? Kendrick has some GREAT free trainings coming up this week on How to Get More Customers. Click HERE to sign up NOW to get in on these great tips!

XOXO –

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The Life Boss Podcast Episode 11 – Chris Becker https://christinetremoulet.com/episode-11-chris-becker Thu, 07 Jul 2016 16:41:19 +0000 https://christinetremoulet.com/?p=7571 <p>Chris Becker is a dad, a husband, a wedding photographer, a poker player, an #LCHF advocate (Low Carb, High Fat), a bacon connoisseur and a recovering Diet Dr. Pepper addict. It is my mission in life to help others become the best versions of themselves, while I continue to grow and evolve into the best…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-11-chris-becker">The Life Boss Podcast Episode 11 – Chris Becker</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Chris Becker is a dad, a husband, a wedding photographer, a poker player, an #LCHF advocate (Low Carb, High Fat), a bacon connoisseur and a recovering Diet Dr. Pepper addict. It is my mission in life to help others become the best versions of themselve... Back in 2011, Chris was a HUGE part of the inspiration for me to completely change my life. Yes, I know that sounds drastic and extreme – but it is the reality. After watching him lose 50lbs, I decided that it was time I do something about the weight I had been saying for years that I wanted to lose.
I realized one day that if you want to change your life? You have to make a LIFE CHANGE.
I know, it looks so simple when you put it like that, but that one concept made the journey of losing 40lbs – and keeping it off for over 4 years now – so much easier.
Did you know that the majority of the weight issue is tied to what you eat, not how often you exercise? Fat isn’t making you fat – sugar is. (I feel completely betrayed by everything I was told eat and avoid over the past 20+ years!)
Chris has been a constant inspiration for me over those years, and at the end of 2015 he started up his Lazy Man’s Challenge. (Don’t let the “man” part fool you – over 60% of the participants have been women!) Having a community to support you as you go through the journey of kicking the sugar habit and working to become your best self? It is so amazing I can’t even put it in to words.
Ready to lose the weight once and for all? Want to learn more about eating Keto? Go sign up. It is time to change your life. (After you listen to this episode, that is!)
Important Links
Lazy Man’s Challenge | The Becker – Wedding Photography
Twitter: @beckergetsfit and @thebecker | Facebook | Instagram: @thebecker
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The Life Boss Podcast Episode 10 – Sundae Bean https://christinetremoulet.com/episode-10-sundae-bean Fri, 01 Jul 2016 16:59:55 +0000 https://christinetremoulet.com/?p=7536 <p>Sundae Schneider-Bean is a leading authority on how to make the most of life abroad – no matter where you are. She is an expat, intercultural specialist and certified coach that works with organizations, expat and their partners to thrive abroad. She is the founder of Trailblazing Spouse®. I asked Sundae to join me for…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-10-sundae-bean">The Life Boss Podcast Episode 10 – Sundae Bean</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Sundae Schneider-Bean is a leading authority on how to make the most of life abroad – no matter where you are. She is an expat, intercultural specialist and certified coach that works with organizations, expat and their partners to thrive abroad. I asked Sundae to join me for this episode because I think that there are so many things we can learn about striking a balance between life & work from her work with expats.
If you’re not familiar, expats are someone who has taken a work position outside of their own country, often for a few years, and they move their family with them. While it is an amazing opportunity, it is also amplifies the issues that most of us deal with on a daily basis.
Sundae is the founder of Trailblazing Spouse®. This is a program which supports the accompanying partners to finally figure out their path, take charge of their life abroad and still meet the needs of their family.
The tips and advice that she shares on this episode can help you even if you never plan to travel abroad, in working with your spouse through issues to tips for working on the road. It isn’t always easy, but if you plan accordingly, you can avoid a number of pitfalls in your laptop lifestyle!
Important Links
Website: SundaeBean.com
Trailblazing Spouse®
Social Media:

Twitter: @SundaeBean | Facebook | LinkedIn
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The Life Boss Podcast Episode 9 – Jennifer Crego https://christinetremoulet.com/ep-9-jennifer-crego Mon, 27 Jun 2016 21:18:30 +0000 https://christinetremoulet.com/?p=7521 <p>Jennifer Crego is a web strategist & the owner of Type B Studio, where they help businesses elevate their online presence to get noticed and get hired. She successfully teaches entrepreneurs how to profit from simple online marketing strategies. With the help of her team, she doesn’t just build websites. She builds businesses that get…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/ep-9-jennifer-crego">The Life Boss Podcast Episode 9 – Jennifer Crego</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Jennifer Crego is a web strategist & the owner of Type B Studio, where they help businesses elevate their online presence to get noticed and get hired. She successfully teaches entrepreneurs how to profit from simple online marketing strategies. They are on a mission to help people not just get online, but make a significant impact with their businesses. They do design with strategy in mind – helping business owners apply the online methods that work to make huge improvements in their business.
To be successful, Jennifer helps people with the nuances of building their website.
She shares with us her three tips for entrepreneurs to help you get your website online. She talks about them on the podcast, but she also made a handy document you can download at TypeBStudio.com/TheLifeBoss
I love this episode, and all the website tips that we share!
Jennifer & I are coming together to do a webinar later this week for you! If you’re like me, Google Analytics causes you dread when you think about even opening it. I never know where to find anything in there beyond the two things I normally check. Jennifer is going to teach us the 10 things you MUST know to help your business! JOIN US!

Important Links
Website: Type B Studio
Tips to Help You With Your Website: Type B Tips for The Life Boss Listeners
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The Life Boss Podcast Episode 8 – Sarah Ramsden https://christinetremoulet.com/episode-8-sarah-ramsden Fri, 24 Jun 2016 18:13:21 +0000 https://christinetremoulet.com/?p=7516 <p>Sarah Ramsden is the leading Personal Coach helping people who’ve recovered from major health issues, make the most of their second chance in life. As good as it is to feel better, life doesn’t always go back to the way it used to be, because major health issues change more than medical records, they change…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-8-sarah-ramsden">The Life Boss Podcast Episode 8 – Sarah Ramsden</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Sarah Ramsden is the leading Personal Coach helping people who’ve recovered from major health issues, make the most of their second chance in life. As good as it is to feel better, life doesn’t always go back to the way it used to be, Sarah shared with us in this episode her journey with her career and her illness and how this ended up changing the trajectory of her career. She was a high-level graphic designer when she was diagnosed, and inspired by her illness and the impact on her life she became a nutritionist and holistically-minded.
She truly believes that when you’ve fought a big fight – you need to go live a BIG LIFE. She helps people redesign their life to make it exactly what is right for them now.
You get to choose who you want to be. Health issues don’t just change who you are on your medical records, but they truly change YOU.
Sarah shares with us tips on how to reduce the stress in your life, and other suggestions on improving your business, whether you have dealt with an illness in your past or not.
Your health is the foundation of your business.

Important Links
Website: SarahRamsden.com
Post Recovery Coaching | Fearless Fermentation
Social Media:

Twitter: @sarahramsden_ | Facebook | Instagram: @sarahramsden_
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The Life Boss Podcast Episode 7 – Dai Manuel https://christinetremoulet.com/episode-7-dai-manuel Wed, 22 Jun 2016 19:47:49 +0000 https://christinetremoulet.com/?p=7507 <p>Dai Manuel is a digital thought leader and lifestyle mentor empowering people to lead a ‘FUN’ctionally fit life through education, encouragement and community. Dai models his work on the basis of 5 pillars: Fitness, Family, Finances, Faith with an overarching roof of ‘FUN’ built on a solid foundation of health. Dai is also a dad,…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-7-dai-manuel">The Life Boss Podcast Episode 7 – Dai Manuel</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Dai Manuel is a digital thought leader and lifestyle mentor empowering people to lead a ‘FUN’ctionally fit life through education, encouragement and community. Dai models his work on the basis of 5 pillars: Fitness, Family, Finances, Dai is also a dad, dating his wife, founding partner and former COO of Fitness Town Inc, keynote speaker, award-winning blogger, CrossFit athlete, co-founder of the #YVRDads support group for fathers, a BC Children’s Hospital Grind For Kids Ambassador, and published author of the Whole Life Fitness Manifesto book.
Now that we got the formal stuff out of the way, let me tell you about Dai. The man you see today? Know that he hasn’t always been fit. Matter of fact, he was obese as a child, back when childhood obesity wasn’t the epidemic that it is today. He was depressed and had suicidal thoughts. At 14, he made a decision to overcome it, and he has devoted his life in one form or another to helping others do the same.
Dai works to help people change their lives with his Whole Life Fitness Manifesto – you can join now too for the next 28-day Power 30 Program! It’s time to invest 2% of your day in yourself and adopt the #JustDidIt attitude.
His family is currently living a life in transition – along with his wife and their two daughters, along with their dog, they have taken off on the road in an SUV, getting rid of their home in Vancouver, BC. Dai shared about this experience of traveling and working on the road with us on this episode as well.
The things that are so important in our right now are never our regrets later. No one, at the end of their life, wish that they had worked harder and made enough to buy a mansion. They wish that they had spent more time with their loved ones, doing the things that they loved.
Following your dreams requires that those closest to you are supportive, and you have to learn to shut out the negative feedback of the naysayers.
Dai also shared with us the perspective of being the COO of a company and now being an army of two with his wife running his business. There is a lot that we can learn from his wisdom!
Important Links
The Top Five Regrets of the Dying: A Life Transformed by the Dearly Departing by Bronnie Ware
Dai’s book: Whole Life Fitness Manifesto (also available at Barnes & Noble, Chapters/Indigo, Amazon)
Dai’s website: DaiManuel.com
28-day Power 30 Program
Social Media:

Twitter: @daimanuel | Facebook | Instagram: @daimanuel | Pinterest | Snapchat: @daimanuel
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The Life Boss Podcast Episode 6 – Amber Lilyestrom https://christinetremoulet.com/episode-6-amber-lilyestrom Mon, 20 Jun 2016 15:39:35 +0000 https://christinetremoulet.com/?p=7501 <p>Amber Lilyestrom is a Transformational Branding & Business coach and host of The Soul Fueled CEO Podcast. Amber helps entrepreneurs take their passions and turn them in to heart-centered brands and thriving businesses. Amber shared her journey as an entrepreneur, which started in early childhood. She is a natural born leader, mentor, and coach –…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-6-amber-lilyestrom">The Life Boss Podcast Episode 6 – Amber Lilyestrom</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Amber Lilyestrom is a Transformational Branding & Business coach and host of The Soul Fueled CEO Podcast. Amber helps entrepreneurs take their passions and turn them in to heart-centered brands and thriving businesses. Amber shared her journey as an entrepreneur, which started in early childhood. She is a natural born leader, mentor, and coach – it is woven throughout her life as an athlete, team captain, and in her corporate work at her alma mater.
Standing for something has always been a part of who she is.
Then her life took an unexpected turn when she stopped breathing on the delivery room table the day her daughter was born. She took everything she had learned up to that point, and created the business of her dreams, instead of abandoning herself out of fear.

* The universe gives you permission slips to stop living in a space of fear.
* Know your numbers – want to leave a corporate job? How can you make it happen?
* Do you value the results you provide to clients? Are you telling yourself that people can’t afford you?
* Knowing the things standing in your way can be scary, because then you have to do the work.
* How far away are you from the life you wanted to create? Are you caught in the swirl? Are you listening to yourself? (You’re not alone – we all get in to the swirl. Even me.)
* Each day, no matter what, carve out time for yourself. You need it every day. Make it a non-negotiable.
* Nobody lays on their death bed and says, “You know what? I wish I had made more money…” What will you wish for? It’s never about the work at the end.
* What message matters to you? What do you really want to put out in the world?
* Nothing exciting happens when you’re wading around in the kiddie pool.
* Are you Cirque du Soleil’ing in your business?
* A brain surgeon can’t do his own surgery. Serena Williams can’t be an elite athlete without a coach. Tony Robbins has a coach. Support is paramount.

Amber shares great tips for letting go of the fear that is holding you back, and the importance of slowing down. Do you take the time to listen, to slow down?
Ask yourself the deep question – what does my soul need to hear today? What does my soul need right now?
Important Links
Interested in The Brand You Business Plan? Sign up for Amber’s free training here.
Website: AmberLilyestrom.com
Podcast: The Soul Fueled CEO on iTunes
Facebook Group: Brand Like a Boss
Social Media:

@AmberLilyestrom | Facebook | @AmberLilyestrom | Pinterest | Snapchat: @AmberLilyestrom
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The Life Boss Podcast Episode 5 – Jennifer Dopazo https://christinetremoulet.com/episode-5-jennifer-dopazo Sat, 18 Jun 2016 22:10:52 +0000 https://christinetremoulet.com/?p=7495 <p>My guest today is Jennifer Dopazo of Candelita.is. Jen helps business owners transform their vision into empires by creating memorable brands, building great websites and marketing strategy support. In addition to Candelita, she has launched The Fabricant Way, to help you write your own blueprint for your creative business. Jen & I discuss building a…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-5-jennifer-dopazo">The Life Boss Podcast Episode 5 – Jennifer Dopazo</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> My guest today is Jennifer Dopazo of Candelita.is. Jen helps business owners transform their vision into empires by creating memorable brands, building great websites and marketing strategy support. In addition to Candelita, My guest today is Jennifer Dopazo of Candelita.is. Jen helps business owners transform their vision into empires by creating memorable brands, building great websites and marketing strategy support. In addition to Candelita, she has launched The Fabricant Way, to help you write your own blueprint for your creative business.
Jen & I discuss building a website for your business, and the process she uses to avoid tech overwhelm for her clients.
Her goal is to help clients understand their own goals when they say that they “just need a website”. Your website is the storefront of your business and how people know what you sell, what they can buy, and how they can work with you.
The best way to have a successful experience with a designer? Know what your goals are.
We then switched gears and talked about Jen’s passion project, The Fabricant Way. She was burned out, and she decided to test out things that she didn’t normally do. Getting out from behind her computer, she went out to have conversations with other entrepreneurs in her area. She discovered that they all have such interesting stories, and that there are more ways to building your own business and what success looks like. (YES!)
She went out and talked to people, and decided to create videos because of the power to share the stories in their own words.
The Fabricant Way is a series of interviews with entrepreneurs with the mission of helping you learn the story behind the story.
The project made her excited about her work again, and it also connected her with her ideal clients.
We all have amazing stories to share.
How we feel in our life impacts our business, and how we feel in our business impacts our life.
When you’re not a great fit for the clients that you’re working with, you’re not happy. Jennifer has decided that she needed to be more protective of her business because it is her life. Her business grew in a way that she would not have achieved without the conversations that she has had with other entrepreneurs.
Passion Projects can grow out of what you love and what you want to do, but the side effect can possibly grow your business and show potential clients exactly what you truly stand for; it doesn’t have to be all business all the time. You can be personal in your business.
We crave connections.
The key of being bold is being vulnerable; it can be a quiet whisper. It doesn’t have to be a loud shout.
The Fabricant Way podcast is launching soon; there is a launch party coming up in Bushwick as well.
Takeaway tip: You can set up your day to be successful for yourself. For Jennifer, that looks like starting her day off in the morning leisurely at home by making breakfast and relaxing, and then spending a few hours in the afternoon in the studio working for a few hours in a more focused manner. If there is a project that you want to do, grab 30 minutes every day and make it happen. Find your own way of what works for you. Identify your most productive time and make the most of it.
Important Links
You can find Jennifer’s agency at Candelita.is, and her passion project at TheFabricantWay.com.
Social Media:

@jenniferdopazo | Facebook | @candelitalab | Pinterest
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The Life Boss Podcast Episode 4 – Whit Honea https://christinetremoulet.com/episode-4-whit-honea Wed, 15 Jun 2016 18:00:29 +0000 http://12fd45dd4efff9da300c1c5c135c504f <p>Joining me for today’s episode is my guest Whit Honea. He is the author of “The Parents’ Phrase Book,” co-founder of Dads 4 Change, handles social and community management for the Dad 2.0 Summit , and contributes to a number of popular websites and magazines. He lives in Los Angeles with his wife, their two…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-4-whit-honea">The Life Boss Podcast Episode 4 – Whit Honea</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Joining me for today’s episode is my guest Whit Honea. He is the author of “The Parents’ Phrase Book,” co-founder of Dads 4 Change, handles social and community management for the Dad 2.0 Summit , and contributes to a number of popular websites and mag... “The Parents’ Phrase Book,” co-founder of Dads 4 Change, handles social and community management for the Dad 2.0 Summit , and contributes to a number of popular websites and magazines. He lives in Los Angeles with his wife, their two boys and a bunch of pets.
Whit & I first met thanks to the Dad 2.0 Summit in Houston, which was *not* in 1987. (If you look through the internet archives, there are mullet photos of Whit.)
Whit & Carter Gaddis first started Dads4Change (don’t let the name fool you – it is great for anyone; they just happen to be dads, and they wanted to make a change) as a platform to tell the stories of social good that is being done in the online parenting space. They also want to encourage you to get involved and find things that you’re passionate about.
Their goal is to tell stories and share the passion behind doing good.
Kids also want to do social good, and the Kids4Change section of the site developed out of that to encourage you to find a way to help your kids get involved with making the world a better place.
Whit shared about Camp Kesem and the upcoming Dads4Kesem walk of 84 miles along England’s Hadrian’s Wall to raise funds for a new Camp Kesem Chapter in honor of the late Oren Miller, a dad blogger friend of ours who we lost to cancer in 2015.
If you’ve never heard of Camp Kesem, it is an amazing thing — a camp for kids who have parents with cancer, so that they can have a chance to get away, yet be with other kids who understand what it is like to have a parent with cancer. Their flagship program, FREE summer camps in over 80 locations, will serve over 6,000 children from coast-to-coast in 2016.
We also discussed the changing view of fatherhood and parenting, and the realities of self-employment. Millennials are a big part of that shift, and we discuss how the internet has open up the world to us in a completely different way.
Whit also shared the work that Dads4Change has done with St. Jude & Disney’s Club Penguin. You can see more on the Dads4Change website. They have worked with a number of other charities, which you can see on their website.
Whit’s book, The Parent’s Phrase Book, was written with the goal of helping parents bridge the conversations that can be challenging to have with your children. He suggests viewing it as a guide to empathy. It is broken down in to situations, with tips of what to do and what not to do. (And he admits, he has done a lot of the “what not to do” tips himself.)
We wrapped up with discussing blogging about your children, and the long-term impact it could have on your children. Your story is yours up to the line where it is someone else’s story.

Important Links
Whit Honea – The Honea Express

Dads4Change

Dads4Kesem

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The Power of Creativity – The Life Boss Podcast Episode 3 – Jane Ammon https://christinetremoulet.com/episode-3-jane-ammon Tue, 14 Jun 2016 01:20:29 +0000 http://7f7c4521f2d6033d66bafd07b350ec8d <p>My dear friend Jane Ammon is a listener who takes photographs. As a hearing impaired person, Jane uses the skills she needs to be able to listen deeply as her tools to make art that speaks. She believes our now is always beautiful. She lives in Eastern Pennsylvania with her husband, Erik, their two incredible…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-3-jane-ammon">The Power of Creativity – The Life Boss Podcast Episode 3 – Jane Ammon</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> My dear friend Jane Ammon is a listener who takes photographs. As a hearing impaired person, Jane uses the skills she needs to be able to listen deeply as her tools to make art that speaks. She believes our now is always beautiful. Jane & I discuss her journey as a photographer, from focusing on sharing the joys of childish delight to helping moms embrace their creativity. She believes that children can teach us to hold on to that child-like spirit and that it will make us better people.
She has made 3 trips to Haiti over the past several years to help the people working there.
Jane pointed out that, “As an entrepreneur, the focus at the beginning of our business and what we are selling is who we are, and if we’re not putting ourselves first sometimes, then is it really what people want to buy? What people want to be a part of if we’re not living what we’re preaching, to be honest?”
This is at the core of her #ChooseYou mission. You have to put yourself FIRST.
Jane & I discussed redefining your success and how for some people? It isn’t a matter of money but instead a choice of the life that you want to have. It doesn’t have to be the traditional 9-5 hours if that doesn’t fit you.
She shared with me her tips for keeping her kids off of the computer in the summertime, along with activities that her family does in the school year to promote togetherness. We also discussed tips that we can use, as adults, to make sure we get in more creativity and less time online as well!
Important Links
Jane attributes her success as an entrepreneur to taking that time out of her day to be creative. After getting requests from a number of women for help in finding their own creativity, she has created a journaling course to help you unleash yours. You can learn more about the course she mentions in the show – and get 15% off! – HERE.
You can find Jane’s website at JaneAmmon.com
She is also on Social Media:

Twitter: @JaneAmmonPhoto | Facebook | Instagram: @JaneAmmonPhoto | Pinterest: @Jane_AmmonPhoto

Interested in continuing the conversation about creativity and your business? Join us in the free & private Facebook community for The Life Boss. You’re not alone in this journey of being an entrepreneur. YOU ARE ENOUGH.
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The Life Boss Podcast Episode 2 – Susan Schenk https://christinetremoulet.com/episode-2-susan-schenk Mon, 13 Jun 2016 23:37:08 +0000 http://f418eb9c75aed3c2bbf09973394935f4 <p>Susan Schenk is an author, speaker, and entrepreneur. Her book Beyond OK: From Invisible to Invincible offers an insiders look into learning differently. She is passionate about helping kids and big people tap into their way of learning. She wants to change the stigma that comes with learning differently and is willing to take the…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-2-susan-schenk">The Life Boss Podcast Episode 2 – Susan Schenk</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Susan Schenk is an author, speaker, and entrepreneur. Her book Beyond OK: From Invisible to Invincible offers an insiders look into learning differently. She is passionate about helping kids and big people tap into their way of learning. Beyond OK: From Invisible to Invincible offers an insiders look into learning differently. She is passionate about helping kids and big people tap into their way of learning. She wants to change the stigma that comes with learning differently and is willing to take the stage to do this! She is also an Occupational Therapist and uses her business Technology & Tools for kids to tap into the power of technology to help kids at school.
In this episode, Susan shares with me her own vulnerable story and the experience of being “ok” in school – and how she learned to be great by adapting to her way of learning. She never believed that university would be for her, yet her journey inspired her to go beyond and attend university and become an Occupational Therapist.
Not only does Susan help children, she also helps moms uncover how to best work with their children so that they can be successful on their own terms. She offers an Invincible Mama Course for moms to learn how to support their child’s learning.
Susan & I discuss tips to help you out as an entrepreneur with your business including deciding what is the best way to keep your calendar and your to do lists. The key takeaway from Susan on this topic is to “Watch the resistance that you have.” What can you learn from it?
How can you prevent procrastination from holding you back?
Important Links
You can find Susan’s book, Beyond Ok: From Invisible to Invincible on Amazon.
Her website is available at BeyondOK.ca.
She is on Social Media at:

Twitter: @SusanOTKids | Facebook | Instagram: @SusanOTKids | Pinterest: @SusanOTKids
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How our Work-First Culture Fails Dads, Families, and Businesses https://christinetremoulet.com/episode-1-josh-levs Mon, 13 Jun 2016 22:47:15 +0000 http://d25209a584ec00016cdc23fb5d7a4323 <p>My first guest on The Life Boss show is Josh Levs. Josh spent 20 years reporting for NPR, CNN, and the Voice of America. He is a motivational keynote speaker, a journalism & tech pioneer, a business consultant, a writer, and an author. None of this touches on the roll that is most important to…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-1-josh-levs">How our Work-First Culture Fails Dads, Families, and Businesses</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> My first guest on The Life Boss show is Josh Levs. Josh spent 20 years reporting for NPR, CNN, and the Voice of America. He is a motivational keynote speaker, a journalism & tech pioneer, a business consultant, a writer, and an author. None of this touches on the roll that is most important to Josh though – being a father.
I was inspired to ask Josh to be the first guest on my show because of his moving story that resulted in his book, All In: How Our Work-First Culture Fails Dads, Families, and Businesses–And How We Can Fix It Together. That concept of the Work-First Culture and how it fails us is such an important conversation to me.
(Want a signed copy of Josh’s book for Father’s Day, or for yourself? Visit here to get your copy.)
Josh shares his story about leaving CNN after requesting fair paternity leave, and his lawsuit with Time Warner. He has become a champion for Paid Family Leave as a result. At first, it wasn’t clear to me how this impacted someone who is self-employed, but it is critical for two reasons:
1. If your spouse or partner is not self-employed and they need to take time off to care for you or another family member, you want them to have access to Paid Family Leave;
2. If you have employees, you need to be aware of the laws around Paid Family Leave and how they apply to you as an employer.
Together, we can change the perception of modern fatherhood and create equality in the workplace for men and women.
Josh & I also talked about this video – I just love how it shows Dads in a different light. Advertising is making such great strides in correcting the view of fatherhood to be more like reality.

Other Links Mentioned in the Show
Josh spoke at the United Nations Josh on March 15, 2016, for the Women’s Empowerment Principles event. View the footage here.
Interested in attending the Dad 2.0 Summit in 2017? Tickets are limited!
You can find Josh’s website at JoshLevs.com
And on Social Media:

Twitter: @joshlevs | Facebook | Instagram: @joshlevs
If you enjoyed this episode, please be sure to subscribe in the podcast player of your choice, and leave a review as well so that others can find the show! You can also join The Life Boss Facebook Community and continue the conversation there!
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The Life Boss Podcast Episode 0 – Christine Tremoulet https://christinetremoulet.com/episode-0-christine-tremoulet Mon, 13 Jun 2016 21:48:16 +0000 http://52aca353a65a1e8c0108ddc67c635593 <p>Introducing my new podcast, The Life Boss! *Cheers are heard around the world!* This show was what I originally dreamed of creating over 18 months ago — conversations with other entrepreneurs and thought leaders about the intersection of life & business. For most entrepreneurs, where your business ends and your life begins – or vice…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/episode-0-christine-tremoulet">The Life Boss Podcast Episode 0 – Christine Tremoulet</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Introducing my new podcast, The Life Boss! *Cheers are heard around the world!* This show was what I originally dreamed of creating over 18 months ago — conversations with other entrepreneurs and thought leaders about the intersection of life & busines... This show was what I originally dreamed of creating over 18 months ago — conversations with other entrepreneurs and thought leaders about the intersection of life & business.
For most entrepreneurs, where your business ends and your life begins – or vice versa – is a blurred line. You find yourself doing yoga in the morning or working late at night. Living the Laptop Lifestyle and traveling around the world with your work, or feeling as though you never get out of your house and see your friends. No matter where you fall on this spectrum, my show guests can help you out.
With actionable advice that you can take and use right away in your life and your business, my goal is to help you make the most of both.
In this first episode I talk more about the mission of the show, the topics that will be coming up in the next episodes with my guests, and introduce myself and share a bit of my own story with you.
Thank you again for listening to the show, and if you have enjoyed it please make sure to subscribe in iTunes (or the podcast software of your choice) and leave a review to help others find the show! If you haven’t already, come join The Life Boss Community – no one has to do this alone. We would love to have you there! Visit TheLifeBoss.com/Join for all the details!
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Business, Brilliantly Episode 8 – Tips in 10ish on Instagram Traffic https://christinetremoulet.com/business-brilliantly-episode-8-tips-in-10ish-on-instagram-traffic Sat, 05 Sep 2015 23:21:43 +0000 https://christinetremoulet.com/?p=6946 <p>I have a confession: I sort of gave up on Instagram for awhile recently. As someone who loves social media & the power of storytelling and authentic social marketing as much as I do? This may sound like a strange thing to admit out loud. I kept posting and posting there, and never once did…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-8-tips-in-10ish-on-instagram-traffic">Business, Brilliantly Episode 8 – Tips in 10ish on Instagram Traffic</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Is Instagram sending traffic to your site? Google Analytics does not track it, so here is how you can tell! Plus my favorite Instagram related apps. As someone who loves social media & the power of storytelling and authentic social marketing as much as I do? This may sound like a strange thing to admit out loud.
I kept posting and posting there, and never once did I see anyone visiting my site from my link in my profile. When that happens, you eventually feel defeated.

There are only so many hours in the day, and only so much that I can do, and in the end? When I thought Instagram wasn’t bringing me any results? I stopped focusing on it. I figured I would let it go back to simply being a spot where I document my road trips, and not bother sharing posts there anymore.
Then thanks to Jeff over at Manly Pinterest Tips and his presentation at Podcast Movement in August, I learned that Google Analytics does not track traffic coming from Instagram. You will never see Instagram.com in your stats.
Ugh. SERIOUSLY?!? No wonder it was never listed!
He also shared this super easy trick for figuring out if Instagram is sending traffic on over to your site.
Oops. Turns out it has been, and while I am still building my new social media calendar for using Instagram, I can see the results already.
I wanted to share it with you in today’s Tips in 10ish episode, along with chatting a bit about my favorite iPhone apps for making Instagram graphics.
Resources

* Set up your account over at Bit.ly and create a short link to point to your site.
* I love to use WordSwag for the iPhone to create graphics with text on them. (Sorry, Android & Windows users – it looks like it is iPhone only.)
* Another app that I really like is Phonto. So many options for text!
* Prefer to create graphics on the computer, or you’re on a Windows phone? Be sure to visit Canva for graphic creating options!

Hope you enjoy today’s Tips in 10ish episode! Leave a comment below if there is something that you would like to see covered in an upcoming episode, or if you have an Instagram tip you would like to share!

The photo above is one that I took in July, 2014 as I visited Red Rock Canyon in Waterton-Glacier International Peace Park. I had originally planned to only camp on the Waterton side in Alberta, Canada for one night, and then head to Glacier National Park in Montana for the rest of my time. When I learned that the lodge in Glacier had no internet access or cellular coverage, that changed all of my plans. I had client calls in the morning, and Waterton has free wifi coverage – which made me extend my stay by a few more nights. I’m so glad that I did, because I would have missed this majestic canyon otherwise! I was a beautiful day, and like nothing I had ever seen. I hiked to the north at first, and then further down to the south before returning to my car a bit before sunset. I miss the mountains – I can’t wait to head west soon!
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Business, Brilliantly Episode 7 – Weekend Edition with Kimra Luna https://christinetremoulet.com/business-brilliantly-episode-7-weekend-edition-with-kimra-luna Mon, 31 Aug 2015 01:38:02 +0000 https://christinetremoulet.com/?p=6936 <p>Our guest for this week’s Weekend Edition is Kimra Luna. Kimra & I first met last year thanks to Marie Forleo’s B-School program, and it was obviously from the start that we both share a passion for social media, marketing, and working with others on their online strategy. While Kimra seemed to come out of…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-7-weekend-edition-with-kimra-luna">Business, Brilliantly Episode 7 – Weekend Edition with Kimra Luna</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> On this week's Business, Brilliantly Weekend Edition, I talk with my guest Kimra Luna. We discuss her rapid rise to web fame - and why what looked to be overnight actually took years to achieve. We also discuss blogging, social media, Periscope, Kimra Luna. Kimra & I first met last year thanks to Marie Forleo’s B-School program, and it was obviously from the start that we both share a passion for social media, marketing, and working with others on their online strategy.
While Kimra seemed to come out of nowhere last year, the reality is that is not the case. It took a lot of hard work and hustle for her to get from where she was – literally on welfare – to where she is today, running her Freedom Hackers Mastermind Group (with over 15,000 members), her Be True Brand You course, Periscoping, and so much more!
She shares with me a bit about her personal story, her rapid business growth, and why it took 9 years to get there. We also discussed the giving economy – the concept of giving all that you can to create an engaged following and client base, the power of social media, and so much more.

We recorded the episode through Google Hangouts, so that you can choose if you prefer to watch the video on YouTube or listen to the podcast – either way, you are sure to enjoy it and learn some tips for your business and building your presence online along the way!
Want to be notified to be a part of the audience for upcoming recordings? Be sure to get on the list to be notified!

The Business Brilliantly Podcast – Weekend Edition with Guest Kimra Luna
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Permission Slip: Business Brilliantly Tips in 10ish Episode 6 https://christinetremoulet.com/permission-slip-business-brilliantly-tips-in-10ish-episode-6 Wed, 26 Aug 2015 18:39:25 +0000 https://christinetremoulet.com/?p=6927 <p>If you’ll excuse me, I’m going to climb on my soapbox here. Comparisonitis. It is an epidemic in the business world. Especially for those of us online. We worry about if we are going to make $37,000 in the next 4 days. We compare how much traffic our website receives compared to a mega-site like…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/permission-slip-business-brilliantly-tips-in-10ish-episode-6">Permission Slip: Business Brilliantly Tips in 10ish Episode 6</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> If you’ll excuse me, I’m going to climb on my soapbox here. Comparisonitis. It is an epidemic in the business world. Especially for those of us online. We worry about if we are going to make $37,000 in the next 4 days. Comparisonitis.
It is an epidemic in the business world. Especially for those of us online.
We worry about if we are going to make $37,000 in the next 4 days. We compare how much traffic our website receives compared to a mega-site like Huffington Post. Every day I see more and more posts online that are driving us to feel this way, and it is crushing our morale. Not only that – it is keeping you so hyper-focused on getting everything right that it is paralyzing you from just getting going.
Here is what I have to say about it all. (The post below is not a transcript of the episode itself. I have a lot to say on this topic!)
STOP IT.
Stop comparing yourself to someone months or years ahead of you in your business.
Stop letting someone else’s version of success define what your success looks like. You are allowed to declare what your success looks like. It will not look like anyone else’s.
Stop focusing on the money, and instead focus on the STORY. What inspires you? Why did you get in to this business in the first place?
Stop trying to hide behind all of the rules that you feel your business, your blog posts, your social media accounts must abide by, and get out there and start to CREATE CONTENT.
More than anything, this all applies to you if you are building something new. Whether it is your first business or your tenth, when you start a new business endeavor, it takes time to shake out your voice so that it rings true to YOU.
All of the rules that we have around how to write the perfect headline that will be clicked 1700 times, or the most Pinterest-worthy pin that will be shared 324 times an hour do not matter if they are stopping you from getting your story out there in to the world. At the heart of it all, your story matters.
Those rules are based on numbers, statistics, data – not on you connecting with your ideal clients & readers. While lists may be the most amazing things ever for Buzzfeed? Your audience may hate them.
Find your voice, worry about the rules later.
This may seem like strange advice from me, considering that fact that I am a Social Marketing Strategist. The “social” part is very important for me though. If abiding by all the rules is what is paralyzing you from moving forward in your business? I want you to stop. Find what is the correct fit for you. Write your own rules.

Permission Slip
Lean in. I want to tell you something. Just between us, ok? You have my permission to not be perfect. To choose the social media platforms that work best for you, or to skip them all together. To write your blog posts in the style that speaks to your heart, or to create podcasts instead. List posts, perfectly crafted headlines, all of those things? Skip them all of they don’t feel right. Try things. Break things. FAIL. Fail fast and course correct. Learn what the options are, but then choose which ones you will embrace that are right for you. Be you. Define YOUR success. Set your own goals that support the life AND the business that you want.
Embrace who you truly are, and know that we are all cheering you on. More than anything, we need you to stand up and raise your voice. Be seen and heard.
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Business, Brilliantly Episode 5 – Weekend Edition with Jessi Sanfilippo https://christinetremoulet.com/business-brilliantly-episode-5-weekend-edition-with-jessi-sanfilippo Sun, 09 Aug 2015 18:18:29 +0000 https://christinetremoulet.com/?p=6742 <p>I am so glad that the award winning, hysterically funny, and more brilliant than you even know Jessi Sanfilippo agreed to join me on this week’s show! (Her Iris award was in front of her. Next to her rubber chicken. She showed them both to me after we finished recording.) It seemed only fitting that…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-5-weekend-edition-with-jessi-sanfilippo">Business, Brilliantly Episode 5 – Weekend Edition with Jessi Sanfilippo</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> I am so glad that the award winning, hysterically funny, and more brilliant than you even know Jessi Sanfilippo agreed to join me on this week’s show! (Her Iris award was in front of her. Next to her rubber chicken. I am so glad that the award winning, hysterically funny, and more brilliant than you even know Jessi Sanfilippo agreed to join me on this week’s show! (Her Iris award was in front of her. Next to her rubber chicken. She showed them both to me after we finished recording.)
It seemed only fitting that the first LIVE interview be recorded with someone as comfortable in front of the camera as Jessi! If you’re not familiar with her YouTube channel Shuggilippo, well, you should check that out after you listen to today’s episode!
We discuss the ins & outs of using YouTube both for your business and personally. Plus, Canada. And dancing. Full show notes are below the podcast player.
Want to be a part of the future LIVE audience for my podcast? Make sure you’re on the list (there is a form below!) to be notified of when they next recording is taking place and to sign up, or join the Business Brilliantly Facebook Group!

And the official “final cut” podcast episode! Oh, who am I kidding? I am a “one & done” sort of creator. The podcast version just has the fancy music and is optimized for your easy mobile listening. So it is almost the same … only different. How cool is that? Now you have choices!
Important Links
Jessi’s YouTube Channel: Shuggilippo. (Like “Hug a Hippo” but far more dangerous.) You can also find her at The Shug Life.
VidCon – the paramount YouTube video space conference.
Canon Rebel T6s

Canon PowerShot ELPH 350 HS

Samsung NX300

Rode SmartLav+ (I use this for Periscope!)

Editing Software: iMovie – Mac or iOS, Moviemaker, Adobe Premiere, Final Cut Pro (for Mac)

Carbon-based Voice-activated Tripods are not available in stores.
Words of Wisdom from Jessi
None of it is a secret. You & I can both have the same knowledge, the same equipment, the same technical know-how, but you’re you and I’m me. So there are going to be pools of human beings that are going to be more interested in how YOU execute things with all the same tools available to you.
“Will you give me the farm?” SURE! But you’ve got to be the one feeding the chickens, milking the cows & stuff! You can have the farm, but you’ve got to keep it up!
YouTube is like HuluPlus and Netflix. Treat your channel like network television; deliver the content expected on time.
I think it is so important and I’m so insistent that when you start anything – a blog, a YouTube channel, or any kind of digital media experience – that you do it with the mindset of building a community. I don’t want 9 million robots coming to my content; I want 9 million humans, who are living, breathing, dynamic human beings, to be experiencing this. I want them to not be fans, I want them to be friends.]]>
Christine Tremoulet clean 1:11:00
Business, Brilliantly Episode 4 – Tips in 10ish – Overcome Blog Shame https://christinetremoulet.com/business-brilliantly-episode-4-tips-in-10ish-overcome-blog-shame Fri, 07 Aug 2015 04:36:03 +0000 https://christinetremoulet.com/?p=6737 <p>Welcome to the new edition to the Business Brilliantly podcast – Tips in 10ish! 10 minutes, more or less, of tips, tricks, and actionable items for you! Use them to help you harness the power of storytelling, blogging, and social media to magnetize your ideal clients and dominate your market. Overcoming Blog Shame Look, I…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-4-tips-in-10ish-overcome-blog-shame">Business, Brilliantly Episode 4 – Tips in 10ish – Overcome Blog Shame</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Business Brilliantly Ep 004 - Tips in 10ish - Overcoming Your Blog Shame Welcome to the new edition to the Business Brilliantly podcast – Tips in 10ish! 10 minutes, more or less, of tips, tricks, and actionable items for you! Use them to help you harness the power of storytelling, blogging, and social media to magnetize your ideal clients and dominate your market.
Overcoming Blog Shame
Look, I get it. I hear it all the time whenever someone starts to tell me about their blog. They look a little sheepish. They tell me how they haven’t written on it in a few weeks … a few months … a few years. They apologize to me. I’m never sure why; it is your blog, not mine. I think we all feel that need though, the need to apologize for our blog shame.
Even after blogging for 15 years, I’ve been there too. You’re not alone in this.
Here are three tips to help you overcome your blog shame and get you back to writing again.

To sum it up:
– Pick a topic you could spend 12 hours a day talking about. Ok, maybe not 12 hours, but you know what I mean. For me? That is talking about getting your business online, branding, marketing, blogging, social media – everything that it takes for Business Brilliantly.
– Brainstorm a list of every post you could possibly write. Make sure the list is long enough to sustain creating content for your site. Set a timer for 30 minutes, and challenge yourself to make a list of 20 topics.
– You define what your success looks like. Stop freaking out if you don’t have 10,000 readers on your blog / Facebook page / Instagram account. Focus instead on getting clients. You really might only need 100 engaged followers a month.
The YouTube + Podcast Format
I recorded this podcast on YouTube, and extracted the audio for the podcast. Thing is, I am not so sure how I feel about talking to myself alone on video. I love it for my interviews, but for the Tips in 10ish series? I’m going to have to do a few more to see if I really like it. What do you think? Do you like having a video option? Leave me a comment and let me know!
If you haven’t already, subscribe on iTunes — and if you would be so kind, leave a review so that others can find the show as well!
Join in the conversation over on the Business Brilliantly Facebook Group. See you there!
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Christine Tremoulet clean 7:28
Business, Brilliantly Episode 3 – Weekend Edition with C.C. Chapman https://christinetremoulet.com/business-brilliantly-episode-3-weekend-edition-with-c-c-chapman Sun, 02 Aug 2015 15:39:32 +0000 https://christinetremoulet.com/?p=6733 <p>When I was first planning out my podcast, I made a list of people that I wanted to have as guests on the show – and today’s guest, C.C. Chapman was at the top of the list. Storyteller, author, podcaster, marketing expert, speaker, photographer, champion of social good … the list of things that C.C.…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-3-weekend-edition-with-c-c-chapman">Business, Brilliantly Episode 3 – Weekend Edition with C.C. Chapman</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Business, Brilliantly Episode 003 - Weekend Edition with C.C. Chapman When I was first planning out my podcast, I made a list of people that I wanted to have as guests on the show – and today’s guest, C.C. Chapman was at the top of the list. Storyteller, author, podcaster, marketing expert, speaker, photographer, champion of social good … the list of things that C.C. is known for is long. He is a truly a Renaissance man, and such an inspiration.
We talk about the “new” medium of podcasting – which we both started doing in the early days of the medium in 2004 – 2005. C.C. was the person that helped me figure it all out when I had my first podcast on knitting back then. We met even earlier thanks to blogging — he is truly internet Old School.
We also discuss dealing with the hard parts of being an entrepreneur, and how to keep yourself motivated to keep going.
Towards the end of this episode we discuss a poem he wrote recently, which you can find here: We Must Do More.
Interested in connecting with C.C.? Here are some important links, some of which are also mentioned in this episode:

Content Rules, co-authored with Ann Handley

Amazing Things Will Happen: A Real-World Guide on Achieving Success and Happiness

Accident Hash Podcast: #275

Subscribe to Managing the Gray

Never Enough Days – a conscience-based consultancy specializing in social good, cause marketing and corporate social responsibility founded by C.C.
You can also find C.C. on Instagram and Twitter.
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Christine Tremoulet, Blogging & Business Coach for Creative Entrepreneurs clean 58:38
Business, Brilliantly Episode 2 – How I Named WordPress, the Untold Story https://christinetremoulet.com/business-brilliantly-episode-2-how-i-named-wordpress-the-untold-story Fri, 31 Jul 2015 01:35:57 +0000 https://christinetremoulet.com/?p=6718 <p>For a long time, the fact that I named WordPress was not something I talked about much. Matter of fact, I normally only mentioned it if I was in a situation where I needed to make it clear to another geek that I am, in fact, a geek. For example, when I asked my friend…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-2-how-i-named-wordpress-the-untold-story">Business, Brilliantly Episode 2 – How I Named WordPress, the Untold Story</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> How I Named WordPress, the Untold Story For a long time, the fact that I named WordPress was not something I talked about much. Matter of fact, I normally only mentioned it if I was in a situation where I needed to make it clear to another geek that I am, in fact, a geek.
For example, when I asked my friend Jonathan the day that we met what he was using to code the new version of a software I used. He said, “Not PHP.” I asked again. “Not PHP.” We may have gone a third round even before I finally threw down my geek card, “I named WordPress.”
His response was the same one everyone has. “Wait. WHAT??? Wait. REALLY? How did you name WordPress?!”
Yes. I really did. And I’ve been holding out on the story. (Well, at least the far more detailed story than what is on the WordPress site, or discussed in Wikipedia)
12+ years later, it felt like it was finally time to tell this story, along with some of the random trivia that goes along with it.
I’m on a mission to get entrepreneurs to use storytelling their blogs before social media to build their brands & their audience online so that they can dominate their market. On that note, it is time for for my own story to be told.
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Christine Tremoulet, host of Business, Brilliantly clean 12:05
Business, Brilliantly Episode 1 – Weekend Edition with Rachel Brenke https://christinetremoulet.com/business-brilliantly-weekend-edition-with-rachel-brenke Mon, 27 Jul 2015 04:10:03 +0000 https://christinetremoulet.com/?p=6706 <p>As I mentioned in the previous podcast post, the idea for the Business, Brilliantly show first came to mind while on the phone with Rachel Brenke, so it seemed fitting that I asked her to be the first guest on the show as well. I’m so glad that she said yes! Rachel is a lawyer,…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-weekend-edition-with-rachel-brenke">Business, Brilliantly Episode 1 – Weekend Edition with Rachel Brenke</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> As I mentioned in the previous podcast post, the idea for the Business, Brilliantly show first came to mind while on the phone with Rachel Brenke, so it seemed fitting that I asked her to be the first guest on the show as well. As I mentioned in the previous podcast post, the idea for the Business, Brilliantly show first came to mind while on the phone with Rachel Brenke, so it seemed fitting that I asked her to be the first guest on the show as well. I’m so glad that she said yes!
Rachel is a lawyer, a business consultant, an author – and a mother to five kids, a wife to a loving husband, and training for her second Triathlon. Pretty amazing, right?! She primarily works with photographers (mostly through her other business, The LawTog), creatives, and small business owners. She shares in our conversation why she is passionate about working with small business owners over the choice to go work in a more corporate setting.
We talked a bit about copyright and using photographs that you find online – Rachel wrote up a blog post on this exact topic and included links of places where you can to to find photographs that are legal to be used. You can read all about it here.
As a special bonus gift for tuning in today, be sure to get Rachel’s Disclosure Guide Freebie to get started on making your business online legal. Be sure to visit her shop as well for any other contracts you might need.
One important note: I mention in the show having a “shoe budget” when I was a wedding photographer; I did not make it clear that this was not a business expense or a tax deduction but rather money I paid myself and then set aside to pay for them.
Are you running your Business Brilliantly? Want to know more or continue the conversation? Join us on the Business, Brilliantly Facebook Group and register here for the free Blogging Brilliantly course.
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Christine Tremoulet clean 52:48
Business, Brilliantly – Episode 00: Meet Christine https://christinetremoulet.com/business-brilliantly-episode-00-meet-christine Mon, 27 Jul 2015 03:35:21 +0000 https://christinetremoulet.com/?p=6703 <p>Welcome, welcome! After 6 months of discussing it, planning, it talking to people about it and more – the preview episode of the Business, Brilliantly podcast is LIVE! I can’t believe it is finally here. This idea started in a conversation with Rachel Brenke of Blog Legally when she interviewed me for a course that…</p> <p>The post <a rel="nofollow" href="https://christinetremoulet.com/business-brilliantly-episode-00-meet-christine">Business, Brilliantly – Episode 00: Meet Christine</a> appeared first on <a rel="nofollow" href="https://christinetremoulet.com">Christine Tremoulet</a>.</p> Welcome, welcome! After 6 months of discussing it, planning, it talking to people about it and more – the preview episode of the Business, Brilliantly podcast is LIVE! I can’t believe it is finally here. This idea started in a conversation with Rachel ... This idea started in a conversation with Rachel Brenke of Blog Legally when she interviewed me for a course that she was offering. We had such a great time talking about business, which brought up the idea that the conversation that we were having is something that needed to be shared with a wider audience.
The idea of Business, Brilliantly was born.
In this episode I wanted to share a bit about me, where I come from, and why I feel that defining your own success is so important.
Weekday episodes will be a shorter format, tips, tricks & ideas to help you grow your business online. Weekend Edition episodes will be longer conversations with some of the most brilliant business owners that I know about being an entrepreneur and advice that we have to share with you.
If you have feedback, or people you would like me to invite on the show, please let me know!
Important Links:

– If you would like to join the Facebook group, you can find it as Business Brilliantly.

– Interested in the free course on blogging, you can sign up for Blogging Brilliantly here.
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Christine Tremoulet clean 10:00