Create Your 2019 Content Plan
For Your Blog & Social Media
Learn to Brand, Market, and Sell using your Blog & Social Media,
so that you can book more photography clients and achieve the success you deserve.
Why hello there!
You’re creative, and you’ve got an amazing talent that you want to share with the world.
Everyone says to try using the internet to market your photography business, and it just is not working for you.
The truth is, you have so many things to focus on in your business, the idea of writing blog posts or planning out your social media is one of those things that goes by the wayside – and you know it is hurting you.
You believe in the power of storytelling marketing, but you just don’t know where to begin – and you’re not sure anyone is going to be reading your site anyways.
You are frustrated because it seems like everyone just cares about what you charge for your work, and they don’t understand how passionate you are about why you do what you do.
You wish that you had a plan to make marketing easy.
It doesn’t have to be that way. Not anymore.
EARLY BIRD SPECIAL:
If you are one of the first to sign up, you will receive a bonus 30 minute 1-on-1 strategy session with me (valued at $297)! Hurry – early bird registration ends soon!
Register for Blogging Brilliantly Today! CLICK HERE TO JOIN US NOW!
WHO AM I?
I am Christine Tremoulet. I’ve blogged for 18 years now; my geek claim to fame is that I named WordPress. (Yes, the software. No, I didn’t work for them – there was no company yet.) I have also written Blogging Brilliantly For Your Business: 30 Days to Dominate Your Market, a best-selling book on blogging for business owners just like you.
Over the years, I have worked with a number of photographers & entrepreneurs as a business coach & consultant, advising them on how to use the power of the internet to reach their clients.
When I launched my own photography business in 2007, I found that I was fully booked within the first 6 months of opening the doors – all thanks to my blog. People had a way to connect with me, and that made me unique in my area. I never felt that I had to compete for clients, and I made 6 figures my first year in business – and every year afterwards as well.
I created Blogging Brilliantly to help photographers & creative entrepreneurs just like you who want to stand out in their market, with a way to get it all done and still have time to do what you are passionate about in the first place.
This 4 week program will help you create that Story Selling Marketing plan for your blog and your social media that will get you the attention you deserve.
Bottom Line? My greatest talent is helping you to use the power of the internet to be SEEN and HEARD. Isn’t it about time?
What Is This All About?
We are going to build your Storytelling Marketing plan – the Who, What, Where, When, Why, and How of your business.
At the end of the course, you will:
- Know what makes you unique & stand out in the crowd — WHY are you different than ANYONE else in your market
- Have a brand plan and know what all of your marketing graphics need to look like
- Define what success looks like for you, and what it will take to reach your goals
- Create your Manifesto, the foundation of your entire brand and everything you stand for
- Describe your dream client as easily as you describe your best friend, so you know exactly how to talk to her
- Be able to talk about the services you provide in a compelling way, both online & off – so people understand why they should choose you over anyone else
- Lay out a Social Media plan around the platforms that are the best fit for you and your clients
- Create an editorial calendar for your blog and social media, taking all the guesswork and last minute scramble in your marketing for next six months (or more!)
- Get your blog off the bottom of your to-do list, once and for all
- Know exactly how to make your blog more engaging for your future clients, and how to get them there in the first place
- Have a system to keep all this up and running while you’re also busy working in your business
HOW IT WORKS:
After you sign up you will receive your access information to log in to the Facebook community where the course is held. We will do various activities in December to get ready for 2019, but don’t stress if your calendar is full – the course officially begins the first week of January.
The course is taught through Facebook Live videos and companion worksheets in the Facebook community.
Facebook Office Hours – I will also hold Office Hours in the Facebook Group throughout the week for you to get answers & help.
We will dig in with you and get to know your business. Help you along the way. Be there to answer your questions when you have them. This isn’t just me handing you a bunch of information and patting you on your back as I wish you the best. This is a GROUP program. That means that we are all going to work together as a group, helping and supporting each other.
At the end of our time together, you will continue to have access to the group for the course, and any updated information that is added when the course is run again in the future.
You will have a plan, created by you, with YOUR vision of success in mind, to market your business online. To be seen and heard, at last.
EARLY BIRD SPECIAL:
If you are one of the first to sign up, you will receive a bonus 30 minute 1-on-1 strategy session with me (valued at $297)! Hurry – early bird registration ends soon!
Register for Blogging Brilliantly Today! CLICK HERE TO JOIN US NOW!
You could spend hours (or weeks, or MONTHS) spinning your wheels and doing this by yourself.
Or you can let me help. I LOVE this stuff.
In just 4 weeks, you’ll have a Storytelling Marketing plan and be ready to move forward with confidence in your own blogging & social media marketing skills.
Limited seats available – don’t wait to sign up and miss getting a spot!
You May Have Seen Me Featured In:
Questions & Answers
Is this course for me?
Blogging Brilliantly is for you if writing a blog post is the last item on your to-do list, and you keep pushing it down further. You’re never quite sure what to write, or why you should even bother. You feel like every client just comes to you asking about your prices first, and that you just blend in to your market. You know what you offer is amazing, you just wish that you could explain it to people without just stating what you do and hoping that they remember you later. You want a plan. You want it to be easy. You want to be confident in what you are putting out there online.
It’s not for you if you are the type that has a marketing calendar, and editorial calendar for all of your blog posts, your social media accounts set up 6 months in advance, and you are comfortable at a cocktail party telling people what you do in one sentence — keep rocking with your bad self! You’re GOOD!
Blogging: does it really matter?
Social media is the darling of the party when it comes to building your web presence, but blogging? Blogging is REALLY where it is at. There are so many things for you that blogging can do that social media simply won’t. When you write a blog post, it lives on forever. People will visit your website and read one blog post, and then go read another, and then another one. If they are able to learn about you and connect with who you are – building their Know, Like & Trust factor – they will stay on your site for a long time. Both social media AND your blog matter; they work together, not separately.
Will you be keeping me accountable?
The goal of the Facebook Group for the community and the Q&A calls is to help you out when you have questions. If you want detailed feedback on your homework and private coaching calls through the program, I have a one-on-one Strategy Coaching option available.
Is there any way to measure my results?
What is measured, grows. You will have a tracker for you to complete that will allow you to track your blog stats along with your social media following, your email list growth, and whatever other numbers you choose to track. This way we can see where you started, where you are at the end of the course, and how your actions make an impact.
Will I be able to work with you one-on-one?
Private one-on-one work (outside of any special bonuses that may be offered when you sign up) is not a part of this course. You can add a private one-on-one session with me for an additional fee depending on my availability. I also offer a small group coaching program and one-on-one coaching.
You mentioned videos; will there be captions or transcripts?
Videos will have captions when the replay of the Live video is available. They are created by Facebook. We will be creating transcripts as well from those. While they are not perfect, they definitely help if you prefer to read. I understand that we all have different learning styles, and I want you to be able to learn about what was covered in the videos.
Is it just you doing the teaching?
I will be the one doing all of the teaching for the course. It is possible that bonuses will be added at a later date that will feature people that are experts in other fields, but they will not be covering the primary course content.
Are you going to teach me how to use WordPress, install themes, write CSS, or anything else like that?
There are a lot of resources out there already that will tell you how to install WordPress or your theme — I don’t want to reinvent the wheel here. Plus this varies from one hosting company to another. Teaching how to do it just isn’t my thing, but I’m always happy to help point out a solid resource for it.
You mentioned WordPress – I use SquareSpace. Is that ok?
ABSOLUTELY! All of the concepts remain the same. I do not have personal experience using SquareSpace so I can’t help you with any tech issues – but everything we discuss will be things you should be able to easily do no matter which platform you’re on!
How long will I have access for?
You will have access for a minimum of 1 year. (I used to say lifetime, but it turns out the credit cards don’t like that and are making me put an actual time on it.) Your access will include any updates, changes, new videos, all of it. You are also able to download materials.
Can I download the materials?
Videos can’t be downloaded, but are easy to access in the Units of the Facebook Group. Worksheets can be downloaded. They are for YOUR USE ONLY though. Just so we’re clear. Don’t download them and then go share. I have lawyers to pursue the copyright infringement on that sort of thing. This is one time when sharing is NOT caring. Or cool.
Is there a guarantee?
Yes; there is a 45 day money back guarantee from the time you purchase the course. If the course has started, you will be asked to show the homework that you’ve done up to that point before the refund will be issued.
How do you know all this stuff?
I first started working as a web consultant with Fortune 500 companies back in 2000, the same year that I started blogging. (I named WordPress in 2003.) I have been consulting in one form or another ever since. I launched my photography business in 2007, started offering business coaching to photographers in 2011, and in 2015 shifted my focus to entirely helping others grow their business. While my job title has changed over the years, the passion for using the internet to grow your business, and helping others plan their strategy, has never stopped.
What do you do in your spare time?
Confession time here: I’m a total nerd. I pretty much spend ALL of my time online. Not just online, but thinking about all the things that make up Business Brilliantly — you will find me reading articles on how to improve your blog, how to grow your Instagram following, how to run Facebook ads. You will find me in Facebook groups talking about how to grow your business. I’m not kidding when I say that I *LIVE* for this stuff. I have for over 15 years. Marketing, branding, blogging – all of it.
Building a business that is a laptop lifestyle means that I’m not tied to one place though, and I also LOVE to travel. In 2013-2014, I drove solo in my Mini Cooper to the lower 48 states in the USA and 4 Canadian provinces. 40,000 miles. All while running a full-time business. My goal is to visit all 59 US National Parks; I’m up to 24 so far, camping (yes, solo) in many of the ones I’ve visited. Next up? I’m planning to drive to Alaska!
One reply on “Blogging Brilliantly – Your Content Plan”
Oh, you know, she only *came up with the name for WordPress*. Check out @christinebpc’s course https://t.co/rLywdZsCKE #marketing #wordpress