How to turn being nervous in to something positive is easy with this one tip.

How to Turn Nervous Energy in to Something Positive

Today is the first day of the Business Brilliantly group program. This day has been in the works for well over a year. Matter of fact, if I was being honest, this was a dream that I first had back over 5 years ago.

A lot of planning has gone in to today. A lot of work. A lot of energy. I’ve tested what I’m teaching, I know what I’m talking about. And yet?


I am nervous as hell.

I mean, logically? I know it will all be ok. But logic doesn’t help in this situation. What if every last bit of technology fails? What if no one can access the class? What if I forget everything I know (like, EVERYTHING) and I go blank when the online class starts?!? What if, what if, what if?

All of this is a good thing. Completely natural. Being nervous, that is what keeps us ALIVE. My senses are on high alert – I hear every single bird chirp outside, I smell things I wouldn’t normally notice, my body feels like it is humming. My body was built to do that so that I would survive.

My nerves are what have helped me make sure that everything is tested and running, working just like I want it.

They are also making me feel completely stressed out.

Here is where the magic trick that my friend Lisa taught me comes in. Do you know how to deal with the nervous energy?

Tell yourself that you are EXCITED.

Your body has no way of telling the difference between the feelings of “I am so nervous!” and “I am so excited!” Every time you start to feel nervous? Tell yourself how excited you are!

She told me this the night before I spoke at WPPI last year, and the morning of my class? I just kept saying it over and over again, out loud. “I am SO EXCITED! I AM SO EXCITED!!!”

It worked. Every time I do it, it works.

My friend Jane reminded me of it this morning. I have nothing to be nervous about. It is just excitement that I’m feeling. Excited, excited, excited.

Add to that some power stances – thank you Amy Cuddy for the TED talk on doing those and how body language impacts you, and you’re all set.

Now don’t mind me as I stand in my super woman pose and chant about how EXCITED I am over and over – I’ve got a class to teach in a few hours, and I truly CAN NOT WAIT!

How to turn being nervous in to something positive is easy with this one tip.

Black Friday Sale List

Black Friday Deals for Photographers & Creative Entrepreneurs – 2015

It is that time of year again! Black Friday – my favorite! Especially because we can shop ONLINE and avoid the crowds in the stores, all while getting great deals on things we need for our business!

How it all works: Be sure to pay attention to the dates that sales are available. I’ll be updating this post as I add more sales, and it will go on through Cyber Monday. One place. ALL THE SALES! I’ll update the time below with the latest time of the post update, so you know to look to see if anything has been added.

Updated Regularly Through Tuesday, December 1st.
Last Updated: 12:12pm CST, Monday November 30, 2015

Business Brilliantly - Black Friday Sale! Christine Tremoulet's new course to help you with Online Marketing Magic!

Deal: 50% Off
Friday 11/27/15 – Monday 11/30/15

You have asked — and it is here! It is time to start doing Business Brilliantly – and this program will help you come up with a solid plan for your blog & social media, a clear picture of the client that you want to work with – and how to reach them – and a push to get you rolling.

No more intimidation by those blogging & social marketing tasks – you will no longer resent, avoid, or just plain not understand them when we’re done! Visit the Business Brilliantly page for all of the details!

The LawTog - Black Friday Sale THE LAWTOG
Deal: 30% Off
Code: BF30
Friday 11/27/15 – Monday 11/30/15

Photography Contracts, Blog Contracts & More – 30% off all products! Protect your business with lawyer-drafted contracts. Broken down by type to help you find what you need easily. All can be customized to fit your brand, go into digital contract programs and be amended for your own policies (if you want!) Discount also available on other shop items! Use code: BF30.

Deal: 25% off entire order, standard shipping applies
Code: CYBER25
Saturday 12/6/15 until 11:59pm EST

25% off your entire order! Cyber Week deal, good through Saturday 12/6/15! They carry beautiful USB drives (my favorite! I’ve used them for years), along with custom boxes and containers, gift boxes, album boxes, and more! The best part? NO minimum order! To Purchase: CLICK HERE. Code: CYBER25.

Deal: 50% Off
Friday 11/27/15 – Monday 11/30/15

You love the look of film, but the convenience of digital? Now you can pair the ahhhhhmazing Mastin Labs packs with Lightroom or ACR and have digital files that are as close as possible to the real thing. Authentic film emulations – at an incredible price. To Purchase: CLICK HERE.

Salesographer Black Friday deal - Save $100 on any membership level or payment option! Nov 27-30 only! SALESOGRAPHER
Deal: $100 Off
Friday 11/27/15 – Monday 11/30/15

Salesographer is the definitive course on In-Person Sales for photographers, teaching you everything you need to know about pricing, presenting and selling your work, without feeling like a salesperson. Regularly $497, on sale for $397. No code needed.

Deal: 40% off WordPress themes and plugins for photographers
Friday 11/27/15 – Monday 11/30/15

Imagely, the WordPress photography company, is offering 40% off it’s powerful NextGEN Pro WordPress gallery plugin and the epic Photocrati WordPress theme for photographers. To celebrate the upcoming launch of their turnkey WordPress websites for photographers, they’re also offering 3 months free website hosting to anyone who signs up pre-launch.

Deal: $65 off + 2 months free
Friday 11/27/15 – Monday 11/30/15

Sticky Albums are a super cool way to help get your photographs on to your client’s phones so that they can show them off to all their friends. Who doesn’t have their phone with them all the time? Clients love them! This is their best price this year, so sign up fast! To Purchase: CLICK HERE.

Psychology for PhotographersPSYCHOLOGY FOR PHOTOGRAPHERS
Deal: $50-109 Off
Friday 11/27/15 – Monday 11/30/15

Jenika from Psychology for Photographers is brilliant, and the wisdom that she shares in these guides is worth every penny! A rare sale! Irresistible Website: Regularly $159, sale price $109 – save $50; Irresistible Words– Regularly $249, sale price $199 – save $50; Business Library Pack (bundle): Retail for both would be $408, sale price $299 – save $109. No code needed.

Deal: $300 Off
Friday 11/27/15 – Monday 11/30/15

The fastest, easiest and most intuitive album design software available. We’ve made it easy so you can get back to the things you love. Get Smart Albums 2, the leading album design software + 1-year Cloud Proofing subscription for only $199 ($498 value). No code needed.

Stomp Software Black Friday Sale
STOMP SOFTWARE – They knew there must be a better, simpler, and more enjoyable way to prepare images for web use, design photo albums, and proof them online, but they couldn’t find anything that fit the criteria. So they created that better way. It rocks. StompSoftware’s range of apps will help you get out from behind your computer faster and enjoy the things you really want to do in life. Try them out for yourself today! 50% off on TWO or more items in their store – code: blackfriday50 -or- 30% off on any SINGLE item in their store – code: blackfriday30.

The Dynamic Range by Susan Stripling – 35% off the entire store! Susan has a number of products full of details on how she makes the magical photographs she creates. The ThinkBooks, Business & Marketing Workbook, Case Studies are not just beautiful, they are full of information as well! On sale through Tuesday, December 1st. To Purchase: CLICK HERE.

Deal: 25% off all themes
Code: FridayFlo
Friday 11/27/15 – Sunday 11/29/15

I met the team behind FloThemes years ago, and I have to say that they offer seriously gorgeous, mobile-friendly websites. Their themes are great for photographers for showing off their work, and come with amazing features, including Lightroom integration!


Earn more money and provide your clients with a way to get the products that they want! Offer unique, branded, and easy-to-use Gift Registries with Gively!

Boudie Shorts Model Call and More! Black Friday SaleBoudie Shorts Model Call – $50 Off! Normally $129, it is $79 for Black Friday until 12/3/14. No code needed. To Purchase: CLICK HERE.
Boudoir Business Camp – 40% off! Normally $498, it is $298 until 12/3/14. No code needed. To Purchase: CLICK HERE.
“Get More Photo Clients” Video Series – FREE! This is designed for all photographers, not just boudoir!
Boudoir Marketing Holiday Template – FREE! A holiday gift for you!

Photography Spark Black Friday SaleRecipes to Rank Higher – $39 (regularly $99 – SAVE $60) The Photography SEO Cookbook has over 100 pages of knowledge and advice, helping you achieve business success through search engines. Learn 31 ingredients Google considers important, 6 tools to power your optimization efforts, and 23 recipes to rank higher. To Purchase: CLICK HERE.

Business Planning Cookbook – $39 (regularly $99 – SAVE $60) The Business Planning Cookbook is a guide for envisioning and planning for a successful, sustainable photography business. With over 75 pages including 10 worksheets and samples from different photography businesses, this guide is a must-have for a photographer serious about running a successful photography business.

Simply Boudoir Templates Black Friday Sale
Simply Boudoir – 25% Off All Products! Looking for a Welcome, Prep, or Price guide to send your clients? Boudoir and Glamour PDF templates are completely customizable from the font size & color, the wording, to where images appear. Simply add your own images and edit the font (except for the guide which includes it all!) and send to your clients. Perfect to upload to or send as is via email. Editable in any program that can edit PDF’s (Photoshop, Adobe Acrobat, and more). On Sale until 11:59pm EST on December 1st. Use code “cyber25” at checkout.

Amazon Black Friday Sales

Amazon Black Friday DealsDeals on Canon, Nikon, Fuji, and Sony gear, changing daily! Be sure to also check out the Memory Cards, or maybe you’d like a Kelly Moore Bag or some Think Tank Bags & Accessories?

It has to be perfect to be successful is a bullshit story I tell myself that keeps me stuck instead of moving forward. Read more on

If It is Perfect, It Will be Successful – Bullshit Stories I Tell Myself

I’ve been working for days on my Work With Me copy for this website.

No, wait. I’ve been working on it for months. If I’m completely honest? Probably a whole year.

I write it, I love it, I like it, I hate it … I tell no one about it. Then I repeat the cycle all over again.

Irony? When I work with others I help them do this for themselves ALL the TIME. But doing it for myself? It just feels impossible.

So as I sit here making another round of revisions, 4 pages of notes laid out in front of me, I started thinking about it.

What the hell is my problem here? What is the road block?

(You see, the good thing about being a coach is knowing what questions to ask myself. Even if I don’t like the answers.)

So as I procrastiworked by analyzing my problem instead of writing my own copy, I got really clear on what is going on.

I’m telling myself the bullshit story that if my copy isn’t perfect, no one will hire me.

It has to be perfect to be successful is a bullshit story I tell myself that keeps me stuck instead of moving forward. Read more on

I’m putting all this pressure on myself that my copy must be witty and perfect. Enchanting. Adorable. Precisely me, as if you were listening to speak at my most brilliant moment EVER when you were reading it. You will then immediately relate and beg me to work with you because you simply MUST have exactly what I offer.

Here is the catch to all of that — what I offer to my coaching clients has some fluidity based on what they need. Since I am a coach, I’m also able to adapt how I describe it, and how I teach, based on how you hear. A skill I’ve learned over the years is being able to be fluid so that it resonates for you.

Which means that I’ll never have just one perfect way of describing it.

I need to stop circling around this perfection concept.

I need to embrace what I’ve always known and taught so many other people – there is POWER in polarizing.

I need to be ME, and talk about it just as I would in a conversation. My passion. My love for helping people get comfortable in their own skin so that they can be the best entrepreneurs possible and put themselves out there online.

I need to follow my own advice.

I’m owning this publicly so that I can now go and DO IT. These 4 pages of notes are full of gems of brilliance. It doesn’t have to be perfect, it has to be honest. Real. VULNERABLE. My story woven with the story that I wish for you, because people connect through the power of stories. That is why blogging is so essential for your business. If you want your clients to know you, to like you, to TRUST YOU … you have to let go of perfection and sink in to vulnerability.

I owe it to you to share this with you, to share with you the power of working with me. That may sound a bit odd, but really it isn’t. If you’re my ideal client? Hiding my brilliance doesn’t serve me, and it definitely doesn’t serve YOU. Which is what I want more than anything in the long run.

Perfection isn’t what brings you success. Vulnerability and overcoming your FEAR does that. You have to show up and BE SEEN.

I Don't Have Time to Blog - are you telling yourself this bullshit story? Is it time to change the narrative?

“I Don’t Have Time to Blog” – Bullshit Stories I Tell Myself

Things are about to get a lot more real here. More raw. More honest. All of those things I normally post on Facebook, giving them all the good content and keeping things super clean and polished here? YEAH. That. That is going to end.

Last week I was at the Emerging Women Conference in San Francisco, and attending a class with Jackee Holder on the therapeutic impact of personal writing broke the floodgates open for me. (The floodgates were already near bursting, but that is a story for another time.)

The next day I wrote a list of over 40 posts I could write about here. This is in addition to the ongoing lists that I keep all the time with topic ideas.

Then I added them to the list of all the posts that I have never written about.

Then I did nothing with them. Sunday through Thursday, I have not touched the list again.

I could claim that that is because I’ve been traveling. I thought that the fact that I had a red-eye flight on Sunday night and a brief 48 hours in Houston with a lot to do while I was home was why I have not blogged about them.


I talk about these topics all the time. Client calls, workshops and presentations that I give – but I am “sooooooo busy” I don’t have time (truth: I don’t TAKE the time) to write them out as blog posts.

In order to force myself to break this cycle? I’m going to start writing about when I hit that wall myself. Right here, on my blog. All of the bullshit stories I tell myself. Those little things that keep me small? I’m over them.

Just a few minutes ago, I was thinking to myself how I don’t have time to blog. So much to say, no time to write. Nope, no time at all………….


I spent an hour on Facebook this morning already. I answered people’s questions, I wrote witty posts about the things I found online that others had posted.


The Facebook zombie … it is eating my brain and keeping me from writing HERE.

Before Facebook came along – before Twitter came along – I used to write on my personal blog sometimes 4-5 times a DAY. I had so much to say, my blog was where I said it.

Lately, it just feels so much faster and easier to drop those wisdom nuggets on Facebook and move on. Zip zap, open the app, post, move on.

Good for Facebook. Not good for ME at all.

Once I write them, they are gone within a day. No one sees them again. So many nuggets of wisdom – just tossed aside.

I Don't Have Time to Blog - are you telling yourself this bullshit story? Is it time to change the narrative?

Breaking down the Bullshit – I DO HAVE TIME TO BLOG

  • Facebook may feel easier, but I *KNOW* that it does not serve me personally, and it doesn’t serve my business. It needs to be in addition to, not instead of, blogging.
  • I think part of the anxiety is because of the need for a photo for every post. I need to decide how much of that is a choice of my own, and how much of that is a reality. Because of my blog template right now, the photos are required as part of the design, so what can I do to make it easier on myself? I made templates in Canva already, so it is a bullshit excuse. It took me maybe 5 minutes to make the two graphics I needed.
  • Since I teach people to use their blog for their business, I KNOW that every post does NOT need to be polished or perfect. Not at all. People connect with the REAL. Not the perfect – we love the rough edges. The things that polarize. That is how we find our tribe. I need to honor you by giving it to you straight.
  • Well, look at that.

    A whole blog post, over 700 words … written in less than 30 minutes. About the time I would take to write an email that is this long. All because I put down my iPhone and stopped reading Facebook.

    I told my friend Jessica in September that it is GO TIME. I have got to let go of these bullshit stories I’m telling myself. Thanks for joining me in this cathartic therapy. Now go write a blog post too!

    PS – There is a fly in my hotel room here at Blissdom Canada. It is making me crazy. It keeps trying to land on me – and I can’t seem to kill it. UGH. So annoying!

    About the photograph: While in California last week, my friend Keri Vaca & I took a road trip to the west and went out for a glorious 24 hours in Yosemite National Park. When she asked me where in the park I wanted to go, I knew that Glacier Point for the sunset was a must. It did not disappoint!

Do you care more about growing your business or your social media following?

Do You Care More About Growing Your Business or Your Following?

It is all about the numbers … or is it? We are all told to spend time focused on gaining as many followers on social media as we possibly can – but are you sacrificing quality for quantity? Are you just gaining numbers and not attracting your true ideal clients? Raving fans? Your TRIBE?

Do you care more about growing your business or your social media following?

What is the point of having 10,000 Instagram followers if none of them are truly cousednnecting with you?

Are you devoting time to social media that would be better spent cultivating the connections with the people who already love you?

If you are in a service based business, you can only work with a limited number of clients in a year. There is truly only so much time in the day for you to work with people. For most people, that number caps at about 200 people — so why do you need 20,000? Why do you need fans around the world?

If you have a product that you are not limited in the number that you can sell, having 200,000,000 fans & followers makes sense.

The number of followers that Anthropologie needs is very different than the number of followers that I need. Our end goals are very different. I work with a much more limited number of people.

The strategy for you needs to fit with your goals for your business.

If you are looking to connect with your customers, to get to know them, to serve them on a more personal level, how many followers do you TRULY need?

How many followers do you really need? Are you being intentional with your social media strategy? Click To Tweet

I’m not saying to ditch all social media. Just be mindful of the time you spend on it in your business. Make sure it is serving you, instead of taking over your life and your business. Be selective of what you focus on, and make sure you are attracting the people that are the ones you truly want to connect with.

It turns out that it isn’t all about the numbers after all. Growing your business matters more than growing your following.